The Mobile World Congress (MWC) Barcelona 2025, held from March 3 to 6, solidified its status as a premier event in the tech industry, attracting over 109,000 attendees from 205 countries. ZTE played a pivotal role at MWC 2025, unveiling a series of innovative technologies and solutions.
Notably, the company introduced AI-powered home network solutions, reinforcing its leadership in 5G Fixed Wireless Access (FWA) and Mobile Broadband (MBB). ZTE also hosted the AIR DNA Future Network Launch Event, which showcased its commitment to advancing future network architectures.
ZTE: Innovative Product Launches
ZTE unveiled the nubia Neo 3 series, embodying the "Born to Win" philosophy to deliver professional-grade gaming experiences. The flagship nubia Neo 3 GT 5G features a 6.8-inch OLED display with a 120Hz refresh rate. The phone also features a 4083mm² VC cooling system for efficient heat dissipation. Also, it has a 6000mAh battery supporting 80W fast charging.
Neo 3 is also powered by the UNISOC T9100 gaming processor, paired with up to 24GB dynamic RAM and 256GB storage. The device also includes dual gaming shoulder triggers. On top of it, Neo 3 has AI-driven features like the NeoTurbo performance engine and an AI virtual companion named Demi.
In addition, ZTE introduced the UniSite All-Scenario Simplified Site Solution. This is designed to empower ultimate 5G networks through simplified site deployments. It features the Ultra Broadband Radio (UBR) Pioneer, which integrates multi-sector, multi-band, and multi-channel capabilities.
The 12TR mid-band tri-sector UBR, combined with the low-band tri-sector 6TR UBR, supports a five-band tri-sector site with just two radio units, reducing tower equipment by 83%. The tri-band 8TR UBR supports an industry-high 8×180W output power. This enhances the 4G capacity by 1.8 times and 5G capacity by 3 times. These advancements aim to create mobile networks with simplified sites, lower power consumption, higher capacity, and robust evolution capabilities.
At MWC Barcelona 2025, ZTE showcased significant advancements in integrating 5G-Advanced (5G-A) with Artificial Intelligence (AI), underscoring its commitment to intelligent connectivity.
ZTE 5G-A x AI Innovations: Pioneering Intelligent Connectivity
In collaboration with China Mobile, ZTE unveiled groundbreaking innovations in "Communication-Sensing-Computing-Intelligence" and "Ambient IoT." The "Communication-Sensing-Computing-Intelligence" solution integrates three core technologies:
1. Communication and Computing Integration: Establishes a robust foundation for digital transformation across industries.
2. Communication and Intelligence Integration: Enhances operational efficiency and user experience by embedding AI capabilities into the network.
3. Communication and Sensing Integration: Provides high-precision sensing capabilities, enabling intelligent perception, precise scheduling, and real-time decision-making to support next-generation services.
This solution focuses on three key markets:
1. Business (B2B): Drives industrial digital transformation across sectors such as the Industrial Internet, smart cities, and intelligent manufacturing by increasing the number of connected industry terminals and expanding replicable localized application scenarios.
2. Consumer (B2C): Enhances user experience through refined service-level performance assurance and optimization, delivering more stable and efficient network services for applications such as live streaming, cloud gaming, and HD video.
3. New Service (B2N): Unlocks new application scenarios by integrating communication, sensing, computing, and intelligence in 5G-A x AI networks, supporting emerging services such as high-definition live streaming and multi-user VR, while enabling real-time and reliable connectivity for the low-altitude economy, including drone delivery and flight route assurance.
ZTE and China Mobile also introduced the 5G-A Ambient IoT End-to-End Solution, comprising Ambient IoT Computing Base Stations, "e-Star" Ambient IoT tags, and the "e-Thing" Ambient IoT management platform. This breakthrough aims to revolutionize connectivity by enabling zero-power consumption IoT across diverse scenarios, unlocking new market opportunities in the trillion-scale IoT sector.
AI-Powered Home Network Solutions
ZTE unveiled a new home network product portfolio, including the next-gen 4K AI Soundbar, AI home media center, high-performance LinkPro Wi-Fi 7 BE6500/BE9400, the industry's first AI screen-equipped FTTR RoomPON 6.0, and the ZENIC ONE management platform. These products address operators' needs for networking, video, and AI cloud management in the smart home sector, boosting market competitiveness and enabling synergy.
The new-generation AI home media center integrates 4K STB functionality with storage, computing, security, and intelligent control, enabling operators to build smart home hubs that enhance both home entertainment and interactive experiences. Additionally, it expands applications across six key home scenarios:
1. Watching Party: Engage in video chats and share moments with an interactive viewing experience.
2. Super Casting: Elevate OTT video content quality for a more immersive big screen experience.
3. Video Calling: Utilize AI-powered human tracking to ensure users remain centered in the frame.
4. Smart Coach: Provide diverse fitness services through accurate posture recognition.
5. Home Security: Offer infrared night vision for round-the-clock safety.
6. Voice Interaction: Enable smooth human-machine interaction for seamless control.
The next-generation 4K AI Soundbar seamlessly integrates audio-visual capabilities, AI processing, and smart home control, enhancing three key home scenarios:
1. Immersive Audio-Visual Experience: Provides high-quality sound and visual effects for an enhanced entertainment experience.
2. AI Voice Interaction: Allows users to control smart home devices and access information through voice commands.
3. Smart Home Control: Enables centralized management of various smart home devices, enhancing convenience and efficiency.
These AI-powered home network solutions exemplify ZTE's dedication to enhancing home network experiences, positioning the company at the forefront of technological advancement in the smart home sector.
Collaborations Driving 5G-A and AI Integration
ZTE's commitment to advancing 5G-A and AI technologies is further demonstrated through strategic collaborations with industry leaders.
1. China Unicom: Jointly released the 5G^{AxI} innovative solution, integrating the technological advancements of 5G-A with the deep empowerment of AI. This solution leverages the base station Native-AI engine AIREngine to deliver exceptional performance and diverse service capabilities for universal intelligence, marking a new chapter of ubiquitous intelligent connectivity in the AI era.
2. China Telecom: Collaborated to release the User-driven Generative Network (UGN) solution, a 5G-A based innovation that combines RAN native-AI and the concept of cell-free architecture. UGN aims to guarantee more personalized and ubiquitous connected experiences, empowering digital development and accelerating the construction of an intelligently connected future.
3. Turkcell: Signed a Memorandum of Understanding (MoU) to collaborate on research and development of next-generation 5G-A and 6G technologies. The partnership focuses on innovations such as 5G Fixed Wireless Access (FWA), 5G private networks, green network solutions, and integrated sensing and communication (ISAC), aiming to accelerate digital transformation in Turkey.
4. Telkomsel: Expanded strategic collaboration to drive AI adoption and implement cutting-edge network solutions in Indonesia. This partnership aims to enhance broadband service quality and accelerate digital transformation across various industries by introducing AI-based technology, 5G-LAN, and ultra-compact solutions for private networks.
ZTE Industry Recognition: 5G FWA & MBB Leadership
ZTE reinforced its global leadership in 5G Fixed Wireless Access (FWA) and Mobile Broadband (MBB) technologies by unveiling a series of groundbreaking products. The company introduced the ZTE G5 Ultra, the world's first AI-powered 5G-Advanced flagship FWA device, delivering peak speeds of up to 19Gbps and supporting tri-band Wi-Fi 7. This device also features AI voice control and AI Quality of Service (QoS) management, optimizing network performance for applications such as online gaming and 4K streaming.
ZTE also launched the G5 Max Wi-Fi, the world's first 30dBi Wi-Fi 7 mmWave FWA device, capable of supporting both Sub-6GHz and mmWave carrier aggregation with peak speeds of up to 10Gbps. Its ultra-high-gain antenna design ensures stable signal reception up to 6 kilometers in outdoor environments, significantly enhancing downlink and uplink speeds while reducing power consumption.
Furthermore, the ZTE U60 Pro, recognized as the world's fastest Wi-Fi 7 5G mobile Wi-Fi device, offers peak speeds of 3.6Gbps and is equipped with a 10,000mAh battery, providing up to 16 hours of continuous usage. It supports dual-band Wi-Fi 7, fast charging, and reverse charging capabilities, enhancing user convenience.
Conclusion
At MWC Barcelona 2025, ZTE demonstrated a strong commitment to advancing technology and connectivity through strategic innovations and collaborations. The company unveiled AI-driven solutions, including the nubia Neo 3 series gaming smartphones, enhancing user experiences with high-performance features.
Collaborations with industry leaders, such as China Mobile, led to the development of integrated 5G-A and AI technologies, showcasing the future of intelligent connectivity. ZTE's AI-powered home network solutions further exemplify their dedication to enhancing home network experiences. These efforts position ZTE at the forefront of technological advancement, shaping a more connected and intelligent future.
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Company Name: ZTE Corporation
Contact Person: Lunitta LU
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Country: China
Website: https://www.zte.com.cn/global/
