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Chewy Claus Returns with Its Biggest Impact Yet by Providing Pets with Forever Homes

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Every letter sent to Chewy Claus will help unlock free pet adoptions at participating shelters nationwide, December 11–17

Chewy, Inc. (NYSE: CHWY) (“Chewy”) is inviting pets across the country to share in the spirit of the season with the return of Chewy Claus. Now in its fifth year, the beloved annual letter writing campaign is back to deliver holiday gifts to pets and spread a little extra magic to those who need it most. In addition to sending gifts to lucky pets, this year, Chewy Claus is making its biggest impact yet: every letter sent will help provide free pet adoptions, giving more shelter pets the chance to find their forever families.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261102075730/en/

Raybans, a pup who has been in foster for nearly 600 days and is looking for Chewy Claus to help him find his forever home.

Raybans, a pup who has been in foster for nearly 600 days and is looking for Chewy Claus to help him find his forever home.

Over the past four years, millions of pets have written to Chewy Claus, and one of their most common wishes is also the most meaningful: finding a forever home. Chewy Claus is turning letters into action by covering adoption fees at hundreds of participating shelters nationwide from December 11–17, in partnership with Greater Good Charities.

The need for adopters has never been more pressing, with nearly 7.5 million cats and dogs projected to enter shelter organizations throughout 2026[1], leaving countless animals looking for a place to call home.

One of those animals is Raybans, a pup waiting nearly 600 days days for someone to choose him. A sweet and shy dog currently in foster care, Raybans can take a little time to warm up, but once he feels safe—especially with another dog by his side—his playful, loving personality shines through. Chewy Claus is making it a little easier for Raybans to find his forever family by providing everything needed to help him settle in and thrive. Raybans is just one example of the animals who are hoping this holiday season brings about their happy ending.

“Chewy Claus has always been about making the holidays more magical for pets and the people who love them, but this year, we’re giving that magic an even bigger purpose,” said Melissa Bell, Chief Brand Officer at Chewy. “By turning every letter into an opportunity to help a shelter pet find a family, we’re inviting pet parents to make a meaningful difference. We’re proud to make this our biggest Chewy Claus yet and show how one little letter can make a big impact.”

Chewy Claus will also visit locations in Miami and Los Angeles with the Chewy Claus Dream Express, a community experience where pet parents can discover a local shelter, meet adoptable pets, write a letter to Chewy Claus, pack a Welcome Home Kit, and receive a special keepsake. The Dream Express will also deliver essential supplies to local shelters in each city for animals waiting for their forever homes.

Chewy Claus is coming to life across channels, inviting pet parents to write their own letters and share in the magic of the holiday season. For the first time ever, a national TV spot will encourage pet parents to send their letters to Chewy Claus, showing how one simple wish can help make a shelter pet’s dream of a forever home possible. Together with experiential activations, PR, paid and social media, influencer engagement and more, the 360 program will turn the simple act of writing to Chewy Claus into a nationwide call to action for adoption.

Pet parents can also make a difference by shopping their favorites from Chewy.com and the Holiday Shop, where for every purchase Chewy will donate $5 of food and supplies to Greater Good Charities to provide essentials for pets in need, up to $10 million dollars.

To learn more about Chewy Claus, find participating shelters and submit a letter to Chewy Claus, visit www.chewy.com/chewyclaus.

[1] ASPCA, Shelter Animal Count 2026 Mid-Year Data Summary

About Chewy

Our mission is to be the most trusted and convenient destination for pet parents and partners everywhere. We believe that we are the preeminent online source for pet products, supplies and prescriptions as a result of our broad selection of high-quality products and services, which we offer at competitive prices and deliver with an exceptional level of care and a personal touch to build brand loyalty and drive repeat purchasing. We seek to continually develop innovative ways for our customers to engage with us, as our websites and mobile applications allow our pet parents to manage their pets’ health, wellness, and merchandise needs, while enabling them to conveniently shop for our products. We partner with approximately 4,000 of the best and most trusted brands in the pet industry, and we create and offer our own private brands. Through our websites and mobile applications, we offer our customers approximately 190,000 products services offerings, to bring what we believe is a high-bar, customer-centric experience to our customers.

Over the past four years, millions of pets have written to Chewy Claus, and one of their most common wishes is also the most meaningful: finding a forever home.

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