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Planting Hope Expands Distribution to Leading Regional Retailers in Major U.S. Markets

Influential regional grocery retailers in New York City, San Francisco and Chicago, including Gristedes Supermarkets, Woodman's Markets, and Berkeley Bowl Marketplace, are adding products from Hope and Sesame®, RightRice®, and Mozaics™ brands

CHICAGO, IL and VANCOUVER, BC / ACCESSWIRE / August 4, 2022 / The Planting Hope Company Inc. (TSXV:MYLK)(OTCQB:MYLKF)(FRA:J94) ("Planting Hope" or the "Company"), a plant-based food and beverage company focused on producing the world's most nutritious and planet-friendly products, is pleased to announce expanded distribution across multiple major U.S. markets, including New York City, San Francisco, and Chicago, with a number of leading and influential retailers including Gristedes Supermarkets, Woodman's Markets, and Berkeley Bowl Marketplace. A variety of products from the Company's award winning plant-based brand portfolio, including Hope and Sesame®, RightRice®, and Mozaics™, are now even more accessible to the growing customer-base in these regions who are looking for more sustainable, nutritious, and delicious food and beverage options.

"We've invested in exhibiting at more than 12 leading industry trade shows across the country in the first half of 2022 and it's extremely rewarding to see our team's hard work paying off," said Julia Stamberger, CEO and Co-founder of Planting Hope. "We're very proud of our lineup of plant-based products and the response has been overwhelmingly positive as we are building new relationships and strong momentum with retail and foodservice partners."

New Planting Hope Distribution:

As a result of the Company's relentless approach at trade shows, client meetings, and the work of its elite broker team, Planting Hope is pleased to announce the following recent distribution additions, adding to its total distribution points ("TDP") of more than 48,000 across the United States:

  • Gristedes Supermarkets (New York City Metro, 30 stores, 6 SKUs = +120 TDP): Hope and Sesame® refrigerated bottles (Unsweetened Original, Unsweetened Vanilla, Chocolate Hazelnut), Hope and Sesame® shelf-stable cartons (Unsweetened Original, Unsweetened Vanilla, Chocolate Hazelnut)
  • Woodman's Markets (Midwest, 18 stores, 2 SKUs = +36 TDP): Hope and Sesame® refrigerated bottles (Unsweetened Original, Unsweetened Vanilla)
  • Berkeley Bowl Marketplace (San Francisco area, 2 stores, 2 SKUs = +4 TDP): Hope and Sesame® refrigerated bottles (Unsweetened Original, Unsweetened Vanilla)
  • The Fresh Market (Southeast, MidAtlantic, Midwest), 160 stores, 2 SKUs = 320 TDP): RightRice® (Mediterranean), RightRice® Risotto (Roasted Garlic), replacing SKUs from the discontinued RightRice ® Medley line
  • Angelo Caputo's Fresh Markets (Chicago area, 8 stores, 3 SKUs = +21 TDP): Mozaics™ Real Veggie Chips, 3.5 oz bags (Salsa, Sea Salt, BBQ)

"We are thrilled to welcome these new retail partners," Julia added. "Their customers are looking for brands and products that take more responsibility, not only when it comes to clean ingredients, nutrition, and taste, but also their impact on the community and the environment. These are very important initiatives for us, and we're thrilled to bring Planting Hope's values and our brands' plant-based and planet-friendly products to their customers."

Planting Hope has exhibited at the following trade shows to date in 2022:

  • Winter Fancy Food Show, Las Vegas, NV (February 6-8)
  • Coffee Fest NYC, New York, NY (March 6-8)
  • Expo West, Anaheim, CA (March 6-8)
  • Specialty Coffee, Boston, MA (April 8-10)
  • CHFA NOW West, Vancouver, BC (April 23-24)
  • National Restaurant Show, Chicago, IL (May 20-23)
  • Sweets & Snacks, Chicago, IL (May 23-26)
  • UNFI Holiday Show, Mohegan Sun, CT (June 8-9)
  • Summer Fancy Food Show, New York, NY (June 12-14)
  • KeHE Distributor Show, Chicago, IL (June 15-16)
  • Coffee Fest Chicago, Chicago, IL (June 24-25)

For more information about Planting Hope and where to find its award-winning plant-based brands please visit plantinghopecompany.com, sign up for investor emails HERE and follow on LinkedIn. To follow the brands on Instagram and Facebook, please visit: @hopeandsesameco, @veggicopia, @rightrice, @mozaicschips.

About The Planting Hope Company Inc.

Planting Hope develops, launches, and scales uniquely innovative plant-based and planet-friendly food and beverage brands. Planting Hope's award-winning and cutting-edge products fill key unmet needs in the skyrocketing plant-based food and beverage space. The Planting Hope brand family includes Hope and Sesame® Sesamemilk and Sesamilk™ creamers, RightRice® Veggie Rice, Mozaics™ Real Veggie Chips, and Veggicopia® Veggie Snacks. Founded by experienced food industry entrepreneurs, Planting Hope is a women-managed and woman-led company focused on nutrition, sustainability, and diversity. For more information, visit: www.plantinghopecompany.com.

Contact:

Julia Stamberger
CEO and Co-founder
(773) 492-2243
julia@plantinghopecompany.com

For Investor Relations Inquiries:

Glen Akselrod, Bristol Capital
(905) 326-1888 ext. 1
glen@bristolir.com

Caroline Sawamoto, IR Labs
(773) 492-2243
ir@plantinghopecompany.com

For Media Inquiries:

Alex Jessup, Jessup PR
(323) 529-3541
alex.jessup@jessuppr.com

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. Forward-Looking Statements This news release contains "forward-looking statements" or "forward-looking information" (collectively referred to hereafter as "forward-looking statements") within the meaning of applicable Canadian securities legislation. All statements that address activities, events, or developments that the Company expects or anticipates will, or may, occur in the future, including statements about the Company's ability to execute on its goals, the timing pertaining to these goals the potential demand for the Company's products, the timing and success of anticipated product launches and distribution of the Company's products, and the Company's business prospects, future trends, plans and strategies. In some cases, forward looking statements are preceded by, followed by, or include words such as "may", "will," "would", "could", "should", "believes", "estimates", "projects", "potential", "expects", "plans", "anticipates", "continues", or the negative of those words or other similar or comparable words. In preparing the forward looking statements in this news release, the Company has applied several material assumptions, including, but not limited to, the assumption that demand for the Company's product will be sustained or increase in accordance with management's projections, that the Company's internal research and analysis is indicative of broader market trends and the Company's anticipated future demand for its products, that changes in consumer preferences in the plant-based food industry will continue in accordance with the Company's expectations, that the Company's current business objectives can be achieved and that its other corporate activities will proceed as expected, and that general business and economic conditions will not change in a materially adverse manner. Although the management of the Company believes that the assumptions made and the expectations represented by such statements are reasonable, there can be no assurance that any forward-looking statement herein will prove to be accurate. Forward-looking statements involve known and unknown risks, uncertainties, and other factors which may cause the actual results, performance, or achievements of the Company to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. Although management of the Company has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking information, there may be other factors that cause results not to be as anticipated, estimated, or intended. Risks and uncertainties applicable to the Company, as well as trends identified by the Company affecting its industry can be found in the Company's annual information form dated January 6, 2022 and the Company's continuous disclosure record available on SEDAR at www.sedar.com. Such cautionary statements qualify all forward-looking statements made in this news release. The Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by applicable law.

SOURCE: The Planting Hope Company Inc.



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