Mako CRM, the all-in-one gym and yoga studio software built for independent fitness and wellness operators, today announced the general availability of its platform — a purpose-built Mindbody alternative that gives studio owners real-time P&L, churn risk, and unit economics the moment they log in. Mako combines CRM, class and membership management, online booking, payments, team management, and a real-time financial dashboard in a single tool, replacing the five-to-seven disconnected apps most indie gyms, yoga studios, pilates spaces, and wellness operators currently stitch together. It is purpose-built for the people actually running the business: the yoga studio owner covering the front desk, the gym operator chasing down a rent invoice, the pilates founder trying to figure out which class is actually making money. It gives them one place to run the whole thing, and, for the first time, an honest look at the numbers that decide whether the doors stay open.
"Indie studio owners don't need another enterprise suite. They need a tool that tells them the truth," said Bogdan Patynski, founder of Mako CRM. "Most platforms in this space were designed to sell contracts to chains, not to help a solo operator figure out if they can make payroll next month. We built Mako so that the moment you log in, you see what your business is really doing — revenue, churn, service profitability, the whole picture — without needing a spreadsheet, a bookkeeper, or a prayer."
A CRM that starts with the numbers, not the noise
Most studio software treats financial clarity as an afterthought, buried three menus deep behind scheduling and marketing tools. Mako flips that. The platform opens to a real-time financial dashboard showing P&L, cash flow, revenue KPIs, and unit economics — the metrics operators actually need to make decisions. Owners can see which classes are profitable, which memberships are hemorrhaging margin, and which customers are about to churn, all without exporting a single CSV.
Built for indie operators, not enterprise committees
Where platforms like Mindbody were architected for franchise rollouts and multi-location chains, Mako is unapologetically built for the independent operator. Setup takes roughly five minutes. There is no sales call, no implementation fee, and no 18-month contract. Studios can try the product instantly at https://app.makocrm.so/demo and see the full feature set before they move a single client record.
Full feature set
Mako replaces the five-to-seven tools most studios are currently duct-taping together. The platform includes:
Financial clarity and analytics
- Real-time P&L and cash flow dashboards
- Service and class profitability analysis
- Unit economics tracking
- Revenue KPI monitoring
- Automated income and expense tracking
- Budget and forecasting tools
- Job and membership profitability reporting
- One-tap invoicing and online payment processing
- Expense management
Customer and membership management
- Full CRM with customer pipelines and lifetime activity history
- Membership management and renewals
- Churn risk identification
- Customer portal and self-service access
- Review management
- Digital waivers
- Customer messaging
Scheduling and front-of-house
- Online booking and calendar management
- Class and appointment scheduling
- Embeddable booking widget for any site
- Kiosk check-in
- Service reminders and automated notifications
- AI receptionist for 24/7 call answering and message capture
Team and operations
- Team member management with role-based permissions
- Staff performance tracking and analytics
- Availability scheduling and timesheets
- Commission and tip tracking
- Payroll integration
- Employee handbooks and onboarding
- Subcontractor management
Inventory and back office
- Inventory management with usage tracking
- Estimates and quotes
- Service reminders
- Full operational dashboard across locations
Availability
Mako CRM is available today at https://makocrm.so. Studios, gyms, yoga spaces, salons, spas, and any operator who wants a clearer picture of their business can explore the full platform instantly — no sales call required — at https://app.makocrm.so/demo.
About Mako CRM
Mako CRM is the operating system for independent fitness and wellness studios. Built for the people running the business — not the committees buying software — Mako combines CRM, scheduling, payments, team management, and real-time financial analytics in a single platform that deploys in minutes. Mako champions indie operators with honest numbers, no contracts, and a product designed around the way a studio actually runs.
Learn more at https://makocrm.so.
Media Contact
Company Name: Mako CRM
Contact Person: Bogdan Patynski
Email: Send Email
Country: Canada
Website: makocrm.so
