UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION

                             WASHINGTON, D.C. 20549

                            SCHEDULE 14A INFORMATION
                Proxy Statement Pursuant to Section 14(a) of the
                         Securities Exchange Act of 1934

Filed by the Registrant |X|
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|_| Preliminary Proxy Statement
|_| Confidential, for Use of the Commission Only (as permitted by
    Rule 14a-6(e)(2))
|X| Definitive Proxy Statement
|_| Definitive Additional Materials
|_| Soliciting Material Pursuant to ss. 240.14a-11(c) or ss. 240.14a-12


                               RENTRAK CORPORATION
--------------------------------------------------------------------------------
                (Name of Registrant as Specified in Its Charter)

--------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if other than the Registrant)

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                               RENTRAK CORPORATION
                               One Airport Center
                           7700 N.E. Ambassador Place
                             Portland, Oregon 97220

                                                                   July 23, 2004

To Our Shareholders:

      Our 2004 Annual Meeting of  Shareholders  will be held on Tuesday,  August
24, 2004,  at 10:00 a.m.,  Pacific  Daylight  Time,  at our  executive  offices,
located at One Airport Center,  7700 N.E.  Ambassador  Place,  Portland,  Oregon
97220.  On the following pages you will find the formal Notice of Annual Meeting
and Proxy Statement. Our 2004 Annual Report is also enclosed.

      Two members of our board of directors,  Joon Moon and Jim Petcoff, are not
standing for  re-election  this year.  They have each served as a director since
September of 2000.  We wish to extend our good wishes and thank them for sharing
their  expertise  and wisdom  during  their  years of service to Rentrak and its
shareholders.

      Whether or not you plan to attend the meeting in person,  it is  important
that your shares be represented  and voted at the meeting.  ACCORDINGLY,  PLEASE
DATE,  SIGN AND  RETURN THE  ENCLOSED  PROXY  CARD  PROMPTLY.  If you attend the
meeting, and the Board of Directors joins me in hoping that you will, there will
be an opportunity to revoke your proxy and to vote in person if you prefer.


                                    Sincerely yours,



                                    PAUL A. ROSENBAUM
                                    Chairman and Chief Executive Officer




                               RENTRAK CORPORATION
                               One Airport Center
                           7700 N.E. Ambassador Place
                             Portland, Oregon 97220

                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
                           To Be Held August 24, 2004
To the Shareholders of
Rentrak Corporation:

      The Annual Meeting of Shareholders of Rentrak Corporation ("Rentrak") will
be held on Tuesday,  August 24, 2004, at 10:00 a.m.,  Pacific  Daylight Time, at
Rentrak's executive offices, located at One Airport Center, 7700 N.E. Ambassador
Place, Portland, Oregon, 97220, for the following purposes:

      1. To elect a Board of Directors consisting of six members,  each to serve
         until the next  annual  meeting  of  shareholders  and until his or her
         successor is duly elected and qualified;

      2. To hear reports from various officers of Rentrak; and

      3. To transact such other business as may properly come before the meeting
or any adjournments thereof.

      The Board of Directors has fixed the close of business on June 25, 2004 as
the record date for determining  shareholders entitled to notice of, and to vote
at,  the  meeting  and any  adjournments  or  postponements  thereof.  The proxy
statement,  proxy card and 2004 Annual  Report to  Shareholders  accompany  this
Notice.

      Whether  or not you plan to attend the Annual  Meeting,  please  fill out,
sign, date and promptly  return the enclosed proxy in the enclosed  postage paid
envelope.  You may revoke your proxy in writing or at the Annual  Meeting if you
wish to vote in person.

                                    By Order of the Board of Directors:



                                    F. KIM COX
                                    President and Secretary
Portland, Oregon
July 23, 2004






                               RENTRAK CORPORATION
                               One Airport Center
                           7700 N.E. Ambassador Place
                             Portland, Oregon 97220
                         --------------------------------

                                 PROXY STATEMENT
                         ANNUAL MEETING OF SHAREHOLDERS
                           To Be Held August 24, 2004
                         --------------------------------


Date, Time and Place of Meeting

      The board of directors of Rentrak  Corporation  ("Rentrak")  is furnishing
this proxy statement and the  accompanying  2004 Annual Report to  Shareholders,
notice of annual  meeting,  and the enclosed  proxy card in connection  with the
board's  solicitation  of proxies for use at  Rentrak's  2004 Annual  Meeting of
Shareholders  (the "Annual  Meeting").  The Annual Meeting will be held Tuesday,
August 24, 2004, at 10:00 a.m.  Pacific  Daylight  Time, at Rentrak's  executive
offices, located on the fourth floor at One Airport Center, 7700 N.E. Ambassador
Place, Portland, Oregon 97220.

Solicitation and Revocation of Proxies

      Shares represented by a proxy card that is properly dated, executed and
returned will be voted as directed on the proxy. If no direction is given,
proxies will be voted FOR each of the director nominees selected by the board of
directors. If other matters properly come before the Annual Meeting, the persons
named in the accompanying proxy will vote in accordance with their best judgment
with respect to such matters. Any proxy given by a shareholder may be revoked at
any time prior to its use by execution of a later-dated proxy delivered to
Rentrak's Secretary, by vote in person at the Annual Meeting, or by written
notice of revocation delivered to Rentrak's Secretary.

      Rentrak's board of directors has selected the two persons named on the
enclosed proxy card to serve as proxies in connection with the Annual Meeting.
These proxy materials and the accompanying Rentrak 2004 Annual Report to
Shareholders are being mailed on or about July 23, 2004 to shareholders of
record on June 25, 2004.

Purposes of the Annual Meeting

      The Annual Meeting has been called for the following purposes:

          o To elect a board of directors  consisting  of six  members,  each to
            serve until the next annual meeting of shareholders and until his or
            her successor is duly elected and qualified;

          o To hear reports from various officers of Rentrak; and

          o To  transact  such other  business as may  properly  come before the
            meeting or any adjournments thereof.

      Section 2.3.1 of Rentrak's 1995 Restated  Bylaws,  as amended,  sets forth
procedures to be followed for  introducing  business at a shareholders  meeting.
Rentrak has no knowledge of any other matters that may be properly  presented at
the Annual Meeting.  If other matters do properly come before the Annual Meeting
in accordance with the 1995 Restated Bylaws, the persons named in the proxy card
will vote your proxy in  accordance  with their  judgment on such matters in the
exercise of their sole discretion.

                                      -1-




Record Date and Shares Outstanding

      Only  shareholders  of record at the close of business  on June 25,  2004,
(the  "Record  Date"),  are  entitled  to notice  of, and to vote at, the Annual
Meeting.  At the close of  business  on the  Record  Date,  9,802,655  shares of
Rentrak common stock were outstanding.  For information  regarding the ownership
of Rentrak common stock by holders of more than five percent of the  outstanding
shares  and  by  Rentrak's  directors  and  executive  officers,  see  "Security
Ownership of Certain Beneficial Owners and Management."

Voting; Quorum; Vote Required

      Each share of common stock  outstanding  on the Record Date is entitled to
one vote per share at the  Annual  Meeting.  Shareholders  are not  entitled  to
cumulate their votes.  The presence,  in person or by proxy, of the holders of a
majority  of  Rentrak's  outstanding  shares of  common  stock is  necessary  to
constitute a quorum at the Annual  Meeting.  Assuming the existence of a quorum,
the affirmative vote of a plurality of the votes cast at the Annual Meeting,  in
person or by proxy, will be required to elect persons nominated to be directors.

Effect of Abstentions

      If you abstain  from  voting,  your  shares will be deemed  present at the
Annual Meeting for purposes of determining whether a quorum is present. However,
only votes cast in favor of a nominee  for  director  will have an effect on the
outcome of the election of directors.

Effect of Broker Non-Votes

      If a broker holds your shares in street  name,  you should  instruct  your
broker how to vote. A broker non-vote occurs when a nominee holding shares for a
beneficial  owner returns a duly executed  proxy but does not vote on a proposal
because the nominee does not have discretionary voting power with respect to the
matter  being  considered  and did not  receive  voting  instructions  from  the
beneficial owner.  Broker non-votes are deemed present at the Annual Meeting for
purposes of determining whether a quorum is present,  but will have no effect on
the outcome of the election of directors.

2005 Shareholder Proposals

      The deadline for  shareholders  to submit  proposals to be considered  for
inclusion in the proxy  statement for the 2005 Annual Meeting of Shareholders is
March 25, 2005.  To be considered  at the 2005 Annual  Meeting of  Shareholders,
Section 2.3.1 of Rentrak's 1995 Bylaws,  as amended,  requires  shareholders  to
deliver notice of all proposals,  nominations for director and other business to
Rentrak's  principal executive office no later than 60 calendar days (or by June
25, 2005) and no earlier than 90 calendar days prior to the first anniversary of
the date of the 2004 Annual Meeting.

                                   PROPOSAL 1
                              ELECTION OF DIRECTORS

      Rentrak's  1995  Restated  Bylaws,  as amended,  provide that its board of
directors shall consist of six members. The board of directors has nominated the
individuals named below to fill the six positions.  If for any reason any of the
nominees named below should become  unavailable  for election (an event that the
board  does not  anticipate),  proxies  will be voted for the  election  of such
substitute nominee as the board in its discretion may recommend.  Proxies cannot
be voted  for more  than six  nominees.  If a vacancy  occurs  after the  Annual
Meeting,  the  board of  directors  may  elect a  replacement  to serve  for the
remainder of the unexpired term.

      Four of our current directors, Cecil Andrus, George Kuper, Paul Rosenbaum,
and  Stanford  Stoddard,  have  been  nominated  to  stand  for  re-election  as
directors. In addition,  Judith Allen and Ralph Shaw have been nominated to fill
the  vacancies  on the Board  that will be  created as of the date of the Annual
Meeting  due to the  decision  by Joon  Moon and Jim  Petcoff  not to stand  for
re-election.  Directors are  re-elected  annually to serve until the next annual
meeting  of  shareholders  and  until  their  successors  are duly  elected  and
qualified.

                                      -2-



      The  board of  directors  has  determined  that each of the  nominees  for
director  named  below,  other  than  Messrs.  Kuper and  Rosenbaum,  will be an
"independent  director" under Rule  4200(a)(15) of the Nasdaq listing  standards
upon election.

      THE BOARD OF DIRECTORS RECOMMENDS A VOTE "FOR" THE ELECTION OF EACH OF THE
FOLLOWING NOMINEES FOR DIRECTOR:

      JUDITH  G.  ALLEN  (age  47).  Ms.  Allen  has  been  president  of  Allen
Strategies,  a business  consulting firm located in Englewood,  Colorado,  since
August 2000.  She also served for seven months as senior vice president of sales
and marketing  for Narex Inc.,  an  information  technology  company  focused on
analytic  solutions for  collections  and recovery,  prior to its acquisition by
Fair Isaac Corporation in July 2003.  Previously,  Ms. Allen was involved in the
cable television industry for eight years, including as senior vice president of
MediaOne  Group,  Inc.,  one of the  world's  largest  broadband  communications
companies,  from March 1998 until its acquisition by AT&T Corp. in 2000. She was
named one of the twelve most powerful women in cable by Cablevision  Magazine in
1999. She received an A.B. in history from Brown  University and an M.B.A.  from
Harvard Business School. Ms. Allen has been nominated by the board of directors,
at the  recommendation of the Nominating and Governance  Committee,  for initial
election  as a  Rentrak  director  at the  Annual  Meeting.  She  was  initially
contacted  for an interview by Mr.  Rosenbaum  at the  recommendation  of one of
Rentrak's executive officers.

      CECIL D.  ANDRUS  (age 72).  Beginning  in 1995,  Mr.  Andrus  founded and
continues  to serve as the  chairman of the Andrus  Center for Public  Policy at
Boise  State  University.  Mr.  Andrus has also been of counsel to the  Gallatin
Group,  a public  policy  consulting  firm in Boise,  Idaho,  since 1995. He was
elected  governor of the State of Idaho for four terms (beginning in 1970, 1974,
1986,  and 1990).  Mr.  Andrus also was the U.S.  Secretary of the Interior from
1977 to 1981.  Mr.  Andrus has served as a director of Rentrak since 2000 and is
also a director of Coeur d'Alene Mines Corporation and PCS Edventures!.com, INC.

      GEORGE H. KUPER (age 63). Mr. Kuper is an  independent  consultant  in the
areas of public policy,  environmental  and energy issues and provides advice to
small  and  start-up  companies  in  the  chemical,  electronics,  and  software
industries. Mr. Kuper has also served as president, chief executive officer, and
a  director  of the  Council of Great Lake  Industries  ("CGLI")  located in Ann
Arbor, Michigan,  since 1993. CGLI is affiliated with the World Business Council
for  Sustainable   Development  located  in  Geneva,   Switzerland,   and  is  a
not-for-profit  association  consisting of more than two dozen U.S. and Canadian
companies.  Mr.  Kuper has also  served  as the  chairman  of the  Office of the
Secretary of Defense Working Group on Dual-Use Technology Policy since 1994. Mr.
Kuper received a B.A. in political science from The Johns Hopkins University and
an M.B.A.  from the Harvard  Business  School.  Mr. Kuper has been a director of
Rentrak  since 2000 and served as Chief  Operating  Officer of Rentrak's  former
subsidiary  3PF.COM,  Inc.,  through  December  2001, on a part-time  consulting
basis.

      PAUL A.  ROSENBAUM  (age 61).  Mr.  Rosenbaum  has  served  Rentrak as its
Chairman and Chief Executive Officer since his election as a director of Rentrak
in  September  2000.  Prior  to  joining  Rentrak,  Mr.  Rosenbaum  founded  SWR
Corporation in 1994 and continues to serve as its chief executive  officer.  SWR
Corporation designs, tests, and markets industrial chemicals. Mr. Rosenbaum also
was engaged in the private practice of law through his own firm  specializing in
corporate  and  administrative  law since  1978.  He received a B.S. in American
studies  from  Springfield  College  and  a  J.D.  from  The  George  Washington
University Law School.

      RALPH R. SHAW (age 65).  Mr. Shaw has been  president  of Shaw  Management
Company, an investment counseling firm located in Portland,  Oregon, since 1980,
and general  partner of a succession of four venture  capital funds beginning in
1983. Mr. Shaw received a B.A. in public accounting from Hofstra  University and
a J.D.  from New York  University's  School of Law. Mr. Shaw is a trustee of the
Tax-Free Trust of Oregon.  He is also a director of Schnitzer Steel  Industries,
Inc., and chairs its audit  committee.  Mr. Shaw has been nominated by the board
of directors,  at the recommendation of the Nominating and Governance Committee,
for  initial  election  as a  director  of Rentrak  at the  Annual  Meeting.  He
previously served as an outside director of Rentrak's former subsidiary 3PF.COM,
Inc.,  from 2000  through  2003.  He has  served as an  informal  adviser to the
Rentrak  board since 2001  without  compensation  and became  known to Rentrak's
non-management directors as a result of that relationship.

      STANFORD C. "BUD"  STODDARD  (age 73). Mr.  Stoddard has been  chairman of
LaGrande  Capital,   L.L.C.,  a  financial   consulting  firm  with  offices  in
Southfield,  Michigan, since his retirement more than five years

                                      -3-



ago. During his 30-year  banking career,  Mr. Stoddard was President of Michigan
National Bank of Detroit,  Chairman of the out state Michigan National Bank, and
Founder,  President and Chairman of Michigan  National  Corporation,  the parent
bank  holding  company of the banks.  He is  currently  chairman  of MTC Capital
Corporation,  the holding company for Michigan Trust Bank. He graduated from the
University of Michigan with a B.A. in business administration.  Mr. Stoddard has
served as a director of Rentrak since 2001.

                      COMMITTEES AND MEETINGS OF THE BOARD

      The  board of  directors  has  established  several  standing  committees,
including an Audit Committee, a Compensation Committee, a Finance Committee, and
a Nominating  and Governance  Committee.  During the fiscal year ended March 31,
2004, the board of directors held five meetings. Each director attended at least
75% of the total number of meetings held by the board of directors and the board
committees on which he or she served during fiscal 2004.

      In  June  2004,  the  board  of  directors  adopted  corporate  governance
guidelines,  which state that  directors  are expected to attend all meetings of
the board of  directors,  including  our annual  meetings of  shareholders.  All
directors attended the annual meeting held in August 2003.

Audit Committee

      The Audit Committee's  activities are governed by a formal written charter
revised  by the  board  of  directors  on June  25,  2004.  A copy of the  Audit
Committee  charter is  attached  to this proxy  statement  as  Appendix A and is
available on Rentrak's  website under "Investor  Relations" at  www.rentrak.com.
The Audit  Committee  held five meetings  during the fiscal year ended March 31,
2004.

      The Audit  Committee is currently  comprised of Mr.  Andrus  (Chair),  Mr.
Petcoff  and Mr.  Stoddard,  each of  whom  meets  the  financial  literacy  and
independence requirements for audit committee membership specified in the Nasdaq
listing standards. If Ralph Shaw is elected as a director at the Annual Meeting,
the board of directors  intends to appoint him to the Audit Committee to replace
Mr.  Petcoff,  and has  determined  that Mr. Shaw is  qualified  to be an "audit
committee  financial  expert"  as  defined  in the rules of the  Securities  and
Exchange Commission (the "SEC") and will meet the independence  requirements for
audit committee membership specified in the Nasdaq listing standards.

      The Audit Committee makes decisions  regarding the engagement or discharge
of  Rentrak's   independent   auditors,   reviews  and  pre-approves  audit  and
legally-permitted  non-audit services provided by the independent auditors,  and
oversees the integrity of Rentrak's  financial  statements  and other  financial
information,  its systems of internal accounting and financial controls, and the
independence  and  performance  of  Rentrak's  independent  auditors.  The Audit
Committee is also  responsible for  establishing  procedures for the receipt and
handling of complaints  about  accounting and auditing matters and for reviewing
potential  conflicts  of interest  and reports of ethical  violations  regarding
Rentrak's directors, officers and employees.

Compensation Committee

      Since March 31, 2002, the Compensation Committee has been comprised of Mr.
Petcoff (Chair) and Mr. Andrus.  The  Compensation  Committee is responsible for
approving and  evaluating  Rentrak's  director and officer  compensation  plans,
policies and programs,  evaluating the performance of Rentrak's management,  and
making compensation  decisions regarding Rentrak's executive  employees.  During
the fiscal  year ended  March 31,  2004,  the  Compensation  Committee  held one
meeting.

Nominating and Governance Committee

      The board of  directors  approved  the  formation  of the  Nominating  and
Governance Committee (the "Nominating Committee") in February 2004 and appointed
Mr. Petcoff as Chair and Messrs.  Andrus and Kuper as its two other members. The
board  of  directors  has  determined  that  Messrs.   Andrus  and  Petcoff  are
independent  directors  as defined  in Rule  4200(a)(15)  of the Nasdaq  listing
standards;  Mr. Kuper does not currently meet those  independence  requirements.
The Nominating  Committee is governed by a written charter approved by the board
of

                                      -4-



directors on June 25, 2004. The charter is available on Rentrak's  website under
"Investor  Relations" at www.rentrak.com.  The Nominating Committee did not meet
during the fiscal year ended March 31, 2004.

      The  Nominating  Committee  is  responsible  for  identifying  individuals
qualified  to become  directors  of  Rentrak  and  recommending  to the board of
directors  candidates for election and for recommending  individuals to serve on
each board committee. It is also responsible for developing for board approval a
set of corporate governance guidelines  addressing board organizational  issues,
committee structure and membership,  and succession planning for Rentrak's chief
executive officer position.

      The   Nominating   Committee  has  not  adopted  any   specific,   minimum
qualifications  for  director  candidates.   In  evaluating  potential  director
nominees,  the  Nominating  Committee will take into account all factors that it
considers  appropriate,  including strength of character,  maturity of judgment,
career specialization,  relevant technical skills or financial acumen, diversity
of viewpoints,  industry  knowledge,  and the highest  personal and professional
ethics, integrity and sound business judgment.

      In determining  whether to recommend  nomination of current  directors for
re-election,  the  Nominating  Committee  will perform  periodic  evaluations of
individual  directors.  Non-employee  directors are generally expected to retire
upon  reaching age 75 or  completing  ten years of service,  whichever is later.
Directors  who are also  employees  will  generally  be  expected to resign upon
termination of employment, although the board of directors may make an exception
to this policy for a former chief  executive  officer if it believes it to be in
the best interests of Rentrak.

      When the  Nominating  Committee  is  required  to  identify  new  director
candidates, because of a vacancy or a desire to expand the board, the Nominating
Committee will poll current directors for suggested  candidates.  The Nominating
Committee has not hired a third-party search firm to date, but has the authority
to do so if it deems such action to be  appropriate.  Once potential  candidates
are  identified,  the  Nominating  Committee  will conduct  interviews  with the
candidates and perform such  investigations  into the candidates'  background as
the Nominating Committee deems appropriate.

      The Nominating  Committee will consider director  candidates  suggested by
shareholders for nomination by the board of directors.  Shareholders  wishing to
suggest a  candidate  to the  Nominating  Committee  should do so by sending the
candidate's name,  biographical  information,  and  qualifications  to: Chair of
Nominating  Committee,  in care of F. Kim Cox, Secretary,  Rentrak  Corporation,
P.O.  Box  18888,   Portland,   Oregon  97218-0888.   Candidates   suggested  by
shareholders  will be evaluated by the same  criteria and process as  candidates
from other sources.

Finance Committee

      The Finance  Committee is comprised of Dr. Moon (Chair) and Messrs.  Kuper
and Rosenbaum.  It is  responsible  for evaluating  strategic  financial  issues
facing  Rentrak.  During  the fiscal  year ended  March 31,  2004,  the  Finance
Committee met twice.

                                 CODE OF ETHICS

      Rentrak has adopted a Code of Ethics for Senior Financial  Officers ("Code
of Ethics"),  which is applicable  to its chief  executive  officer,  president,
principal  financial  officer,  and principal  accounting  officer.  The Code of
Ethics  focuses on honest and ethical  conduct,  the adequacy of  disclosure  in
Rentrak's   financial   reports,   and  compliance   with  applicable  laws  and
regulations.  The Code of Ethics  is  included  as part of our Code of  Business
Conduct approved by the board of directors, which is generally applicable to all
directors,  officers, and employees of Rentrak. The Code of Business Conduct and
Code of Ethics are available on Rentrak's website under "Investor  Relations" at
www.rentrak.com and are administered by the Audit Committee.

                    SHAREHOLDER COMMUNICATIONS WITH THE BOARD

      Communications by shareholders to the board of directors should be sent to
the attention of the Chair of the Nominating and Governance  Committee,  in care
of F. Kim Cox, Secretary, Rentrak Corporation,  P.O. Box 18888, Portland, Oregon
97218-0888.  Such  communications  will be forwarded  unopened to the individual
occupying  that

                                      -5-



position.  The  Chair  of the  Nominating  Committee  will  be  responsible  for
responding  to or  forwarding  such  communications  as  appropriate,  including
communications   directed  to   individual   directors   or  board   committees.
Communications  will  not be  forwarded  if the  Chair  of  the  Nominating  and
Governance  Committee  determines that they do not appear to be within the scope
of the  board's (or such other  intended  recipient's)  responsibilities  or are
otherwise inappropriate or frivolous.

               SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

      The following  table sets forth as of June 25, 2004,  certain  information
regarding the  beneficial  ownership of Rentrak  common stock by (i) each person
known to be the beneficial owner of 5% or more of Rentrak's  outstanding  shares
of common  stock,  (ii) each  director and nominee for election as a director of
Rentrak,  (iii) Rentrak's Chief Executive  Officer and the next four most highly
compensated  executive  officers who were  employed by Rentrak at March 31, 2004
(the "Named Executive  Officers"),  and (iv) the present directors and executive
officers of Rentrak as a group.

                                                Shares Beneficially Owned
--------------------------------- ----------------------------------------------
Name                                            Number (1)    Percentage (1)

Judith Allen                                           --           --
Cecil Andrus                                       33,500           *
F. Kim Cox                                        380,488          3.8%
Ron Giambra                                        15,000           *
George Kuper                                       41,500           *
Joon Moon                                          13,500           *
Kenneth Papagan                                    18,750           *
James Petcoff                                      25,000           *
Paul Rosenbaum                                    659,720          6.4%
  One Airport Center
  7700 N.E. Ambassador Place
  Portland, Oregon 97220
Ralph Shaw                                             --           --
Stanford Stoddard                                  79,650           *
Mark Thoenes                                       35,000           *

All Officers and Directors as a group (16
persons)                                        1,709,114         15.3%

Neil Gagnon                                       825,138(2)       8.4%
  1370 Avenue of the Americas, Suite 2002
  New York, New York 10019

Royce & Associates, LLC                           518,000(3)       5.3%
  1414 Avenue of the Americas
  New York, New York 10019

* Less than one percent

(1)   Unless  otherwise  indicated,  each person has sole voting and dispositive
      power over the shares listed opposite his name. All percentages  have been
      calculated  assuming that 9,802,655  shares of Rentrak's  common stock are
      issued  and  outstanding  as of June  25,  2004.  In  accordance  with SEC
      regulations,  the number of shares and percentage calculation with respect
      to each shareholder  assumes the exercise of all outstanding  options such
      shareholder  holds and that can be exercised within 60 days after June 25,
      2004, as follows: Cecil Andrus, 32,500 shares; F. Kim Cox, 328,307 shares;
      Ron Giambra, 15,000 shares; George Kuper, 37,500

                                      -6-



      shares; Joon Moon, 12,500 shares;  Kenneth Papagan,  18,750 shares;  James
      Petcoff,  25,000 shares;  Paul Rosenbaum,  450,000  shares;  Mark Thoenes,
      35,000  shares;  and all  executive  officers  and  directors  as a group,
      1,344,480  shares.

(2)   Neil Gagnon filed a Schedule 13G  reporting as of December 31, 2003,  sole
      voting  power as to  284,376  shares,  shared  voting  power as to 174,405
      shares,   sole  dispositive  power  as  to  257,271  shares,   and  shared
      dispositive  power as to 567,867  shares.

(3)   Royce & Associates, LLC, a registered investment advisor, filed a Schedule
      13G reporting as of December 31, 2003, sole voting and  dispositive  power
      as to 518,000 shares.



             SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE

      Section 16(a) of the  Securities  Exchange Act of 1934 requires  Rentrak's
directors  and  officers and persons who  beneficially  own more than 10% of the
outstanding  shares of Rentrak's common stock ("10%  shareholders") to file with
the SEC initial reports of beneficial ownership (Form 3s) and reports of changes
in beneficial  ownership (Forms 4 and 5) of such shares. To Rentrak's knowledge,
based  solely  upon a review of the copies of Forms 3, 4, and 5 (and  amendments
thereto)  furnished to Rentrak or otherwise in its files or publicly  available,
all of Rentrak's officers,  directors, and 10% shareholders complied in a timely
manner with all applicable Section 16(a) filing  requirements during fiscal 2004
and the first three  months of fiscal  2005,  except as follows:  Cecil  Andrus,
director,  one late filing on Form 4 reporting one option grant;  Craig Berardi,
officer,  one late filing on Form 4 reporting one option  exercise and one stock
sale and one late filing on Form 3; Timothy Erwin,  officer, two late filings on
Form 4 reporting six option exercises and four stock sales;  George  Georgiadis,
officer,  one late filing on Form 3; Ron  Giambra,  officer,  one late filing on
Form 4 reporting one option grant; Thomas Guilford,  officer, one late filing on
Form 3; Cathy  Hetzel,  officer,  one late filing on Form 4 reporting one option
grant and one late filing on Form 3; George Kuper,  director, one late filing on
Form 4 reporting one option grant; Kenneth Papagan,  officer, one late filing on
Form 4 reporting one option grant;  Paul  Rosenbaum,  officer and director,  one
late filing on Form 4 reporting one option grant;  Stanford Stoddard,  director,
three late filings on Form 4 reporting six stock sales and one option grant; and
Mark Thoenes,  officer,  one late filing on Form 4 reporting one option exercise
and one stock sale.

                                      -7-



                               EXECUTIVE OFFICERS

      The names, ages,  positions and backgrounds of Rentrak's present executive
officers in addition to Paul Rosenbaum are as follows:

                     Position
Name            Age  Held Since  Current Position(s) with Rentrak and Background

Craig Berardi    46     1998     Vice President,  Product Services.  Mr. Berardi
                                 joined  Rentrak in 1994.  From 1994 to 1998, he
                                 held a variety of  operational  positions  with
                                 Rentrak.  Beginning in 1998,  he served as Vice
                                 President,  International  and was  promoted to
                                 his  current  position  in June 2003.  Prior to
                                 joining  Rentrak,  Mr. Berardi served from 1985
                                 to 1993 as  Director  of Finance for the Film &
                                 Video Services Division at Warner Bros. Studio.

F. Kim Cox       52     2000     President and Secretary.  From 1999 until 2000,
                                 Mr. Cox  served as  Executive  Vice  President,
                                 Secretary and Treasurer.  From 1995 until 1999,
                                 Mr. Cox  served as  Executive  Vice  President,
                                 Chief   Financial   Officer,    Secretary   and
                                 Treasurer.

Timothy Erwin    35     2000     Vice President,  Customer Relations.  Mr. Erwin
                                 has been with  Rentrak for 15 years and,  prior
                                 to his promotion in June 2000,  held  positions
                                 including  Manager of Customer Services and Key
                                 Accounts and Director of Customer Relations.

Ron Giambra      42     2003     Senior Vice President,  Theatrical. Mr. Giambra
                                 joined  Rentrak  in  2001  as  Vice  President,
                                 Theatrical   and  now  serves  as  Senior  Vice
                                 President,  Theatrical,  since his promotion in
                                 early  2003.  Prior  to  joining  Rentrak,  Mr.
                                 Giambra held various management  positions with
                                 motion    picture    distribution    companies,
                                 including  Tribune  Media  from  2000 to  2001,
                                 Destination  Films in 1999 and  2000,  Polygram
                                 Film Entertainment from 1997 to 1999, and Orion
                                 Films from 1983 to 1997.

Marty Graham     46     2002     Senior Vice President,  Studio  Relations.  Mr.
                                 Graham has served in his current position since
                                 May 2002. Previously, he served Rentrak as Vice
                                 President,  Product  Development  beginning  in
                                 1991. Mr. Graham joined Rentrak in October 1988
                                 as  Director of Product  Development.  Prior to
                                 joining  Rentrak,  Mr. Graham served as General
                                 Manager  and   Secretary/Treasurer  of  Pacific
                                 Western Video Corporation.

Cathy Hetzel     53     2004     Senior  Vice  President,  Video On Demand.  Ms.
                                 Hetzel joined Rentrak in March 2004,  following
                                 a   one-year   consulting   relationship   with
                                 Rentrak.   Previously,   she  was  senior  vice
                                 president,  business development at Concero, an
                                 interactive  television,   VOD  and  electronic
                                 commerce services  company,  beginning in March
                                 2000.  Prior  to  that,  she  was  senior  vice
                                 president of Digital Cable Radio Associates,  a
                                 partnership   of   several   music    recording
                                 companies and cable operators.

Kenneth Papagan  52     2002     Executive Vice President,  Business Development
                                 & Strategic Planning.  Prior to joining Rentrak
                                 in November 2002, Mr. Papagan held positions as
                                 President  for Delmar  Media.Net,  a consulting
                                 services  firm focused on media,  broadband and
                                 telecommunications   companies,  from  2001  to
                                 2002,  as Senior  Vice  President  and  General
                                 Manager from 1997 to 2001 at Digital  Media and
                                 Broadband   Solutions,   iXL  Inc.,   a  global
                                 strategic  internet  consulting  firm,  and  as
                                 Principal  of Delmar  Media,  a media  services
                                 consulting firm, from 1991 to 1997. Mr. Papagan
                                 began his career working for a variety of media
                                 organizations,  including the JCPenney Shopping
                                 Channel,  the Fashion  Channel,  the consulting
                                 firm PRO, Oak Media and ON-TV.

                                      -8-



Christopher      36     2003     Senior Vice President,  Sales & Marketing.  Mr.
 Roberts                         Roberts was promoted to his present position in
                                 June 2003.  Prior to becoming  Vice  President,
                                 Sales in 1994,  which  position  he held  until
                                 2003,  Mr.   Roberts  was  Rentrak's   National
                                 Director of Sales, a position he held beginning
                                 in  September  1992.  Previously,  Mr.  Roberts
                                 worked as an account executive for Rentrak.

Mark Thoenes     51     2003     Senior  Vice  President  and  Chief   Financial
                                 Officer.  From July 1, 2000,  to  December  31,
                                 2000,  Mr.  Thoenes  was  engaged as an outside
                                 consultant   to   serve  as   Rentrak's   Chief
                                 Financial  Officer.  He became Chief  Financial
                                 Officer  of  Rentrak on January 1, 2001 and was
                                 promoted to his present  position in June 2003.
                                 Prior to joining Rentrak, Mr. Thoenes worked in
                                 the healthcare industry for 14 years in various
                                 financial and operational management positions,
                                 most  recently as Chief  Operating  Officer for
                                 Physician Partners, Inc. and as Chief Financial
                                 Officer  for PhyCor of  Vancouver,  Inc.,  both
                                 health care  companies,  beginning in 1996. Mr.
                                 Thoenes began his career  serving as a CPA with
                                 the accounting firm Ernst & Young LLP.

Amir Yazdani     44     2001     Executive    Vice    President,     Information
                                 Technology and Chief Information  Officer.  Mr.
                                 Yazdani was promoted to his present position in
                                 July 2001.  Previously,  Mr.  Yazdani  was Vice
                                 President,  Management  Information  Systems of
                                 Rentrak's former subsidiary 3PF.COM, Inc., from
                                 1999  to  June   2001   and   Vice   President,
                                 Management  Information Systems of Rentrak from
                                 1993 to 1999.


                                      -9-




                             EXECUTIVE COMPENSATION

      The  following  table sets forth all  compensation  paid by Rentrak to the
Named Executive  Officers during the fiscal years ended March 31, 2004, 2003 and
2002.

                           Summary Compensation Table




                                                                                 Long-Term
                                           Annual Compensation                  Compensation
                                 ----------------------------------------       ------------
                                                                                   Awards
                                                                                ------------
                                                                                  Securities
                                Fiscal Year                        Other Annual   Underlying     All Other
                                  Ended     Salary     Bonus      Compensation   Options/SARs  Compensation
Name and Principal Position (1)  March 31,    ($)       ($)         ($)(2)            (#)         ($)(3)
-------------------------------  --------------------------------------------------------------------------

                                                                                
Paul Rosenbaum                     2004    $459,038       $0 $         --           50,000        $1,500
Chairman and Chief                 2003     450,000   50,000           --          100,000         1,500
Executive Officer                  2002     391,186  100,000       55,095          200,000         1,500


F. Kim Cox                         2004     252,733        0           --                0         5,303
President and Secretary            2003     257,361        0           --                0         5,187
                                   2002     209,601   28,815           --                0         6,198

Ron Giambra                        2004     223,852        0           --           20,000             0
Senior Vice President,             2003     144,833    7,500           --           10,000             0
Theatrical                         2002      67,708        0           --                0             0


Kenneth Papagan                    2004     175,314   60,000           --           50,000             0
Executive Vice                     2003      75,000        0           --           75,000             0
President,
Business Development &
Strategic Planning

Mark Thoenes                       2004     221,551   50,000           --            7,500         1,500
Senior Vice President              2003     205,477        0           --           50,000         1,500
and Chief Financial Officer        2002     191,606   20,000           --           15,000         1,500




(1)   Reflects principal position as of March 31, 2004.

(2)   The  amount  shown for Mr.  Rosenbaum  in  fiscal  2002  includes  monthly
      automobile  lease and  maintenance  payments of  $11,692,  payments to Mr.
      Rosenbaum for housing in Portland,  Oregon, of $37,931;  and miscellaneous
      payments of $5,472.  Other amounts of personal benefits have been excluded
      as  being  below  the  minimum  thresholds  included  in the  SEC's  proxy
      disclosure rules.

(3)   Amounts  disclosed in this column reflect  matching  contributions  during
      fiscal 2004 in the amount of $1,500 to each of Messrs.  Rosenbaum, Cox and
      Thoenes under Rentrak's 401(k) plan. Rentrak also paid $3,803 with respect
      to a supplemental life insurance and long-term disability plan for Mr. Cox
      during fiscal 2004.



                                      -10-





Stock Option Grants

      The following table sets forth information  concerning stock option grants
to each of the Named  Executive  Officers during the fiscal year ended March 31,
2004. Rentrak did not grant any stock appreciation  rights to executive officers
during the fiscal year.




                        Option Grants in Last Fiscal Year

                                                                   Potential realizable value
                                                                    at assumed annual rates
                                                                  of stock price appreciation
                       Individual grants (1)                           for option term (2)
---------------------------------------------------------------------------------------------
                      Number of    % of Total
                      Securities     Options
                      Underlying   Granted to
                       Options     Employees in   Exercise   Expiration
Name                   Granted     Fiscal Year     Price        Date         5% ($)   10% ($)
---------------------------------------------------------------------------------------------
                                                          
Paul Rosenbaum         50,000   (3)  25.32%      $ 6.89 (6)   8/20/2013    $88,798   $207,268

F. Kim Cox                  -            -            -               -          -          -

Ron Giambra            20,000   (4)  10.13%      $ 6.89 (6)   8/20/2013     37,519     82,907

Kenneth Papagan        50,000   (5)  25.32%      $ 9.23 (7)   3/03/2014    127,504    281,750

Mark Thoenes            7,500   (4)   3.80%      $ 7.97 (7)  11/26/2013     16,515     36,493



(1)   Options  granted  include both  incentive  stock options and  nonqualified
      stock options.
(2)   These   calculations   are  based  on  certain  assumed  annual  rates  of
      appreciation  as  required  by  SEC  rules  governing  the  disclosure  of
      executive compensation.  Under these rules, an assumption is made that the
      market  price of the shares  underlying  the stock  options  shown in this
      table could  appreciate  at rates of 5% and 10% per annum on a  compounded
      basis over the five or ten-year term of the stock  options.  Actual gains,
      if any, on stock option exercises are dependent on the future  performance
      of the common stock of Rentrak and overall market conditions. There can be
      no assurance that the gains reflected in this table will be achieved.
(3)   Option  vests in full on August 20,  2004.
(4)   Option vests in four equal annual installments.
(5)   Option  vests in full on March 31, 2005.
(6)   The closing sales price of Rentrak's common stock on the date of grant was
      $6.79 per share.
(7)   The  exercise  price per share is equal to the closing  sales price on the
      date of grant.

                                      -11-




Stock Option Exercises

      The following table sets forth certain information concerning stock option
exercises by each of the Named  Executive  Officers during the fiscal year ended
March 31, 2004, and the value of in-the-money options (e.g., options as to which
the market  value of Rentrak  common  stock  exceeds the  exercise  price of the
options) held by such  individuals on March 31, 2004. The value of  in-the-money
options is based on the  difference  between the exercise  price of such options
and the closing price of Rentrak common stock on March 31, 2004, which was $8.77
per share. Unless otherwise indicated,  the options listed below are for Rentrak
common stock.




                   Aggregated Option Exercises in Fiscal 2004
                        and Fiscal Year-End Option Values



                                                   Number of Securities                  Value of Unexercised In-the-
                                                   Underlying Unexercised                  Money Options at Fiscal
                                                Options at Fiscal Year End (#)                  Year End ($)
                                              -------------------------------          ----------------------------
                     Shares
                   Acquired on       Value
   Name            Exercise (#)    Realized ($)    Exercisable     Unexercisable       Exercisable     Unexercisable
----------         ------------    ------------    -----------     -------------       -----------     -------------

                                                                                         
Paul Rosenbaum             0        $     0            400,000            50,000       $ 2,026,000         $  94,000

F. Kim Cox            10,714         19,820            332,496             6,525         1,295,999            26,230

Ron Giambra                0              0             10,000            20,000            30,400            37,600

Kenneth Papagan            0              0             18,750           106,250            70,687           212,062

Mark Thoenes           5,000         34,060             22,500            50,000           102,945           150,285



Equity Compensation Plan Information

      The  following  table sets forth  additional  information  as of March 31,
2004,  about shares of Rentrak common stock that may be issued upon the exercise
of options,  warrants, and other rights under existing equity compensation plans
and arrangements,  divided between plans approved by Rentrak's  shareholders and
plans or  arrangements  not  submitted to the  shareholders  for  approval.  The
information  includes the number of shares covered by, and the weighted  average
exercise  price of,  outstanding  options,  warrants,  and other  rights and the
number of shares  remaining  available for future grants excluding the shares to
be issued upon exercise of outstanding options, warrants, and other rights.

                                      -12-







                                                                                 Number of Securities
                                                                               Remaining Available for
                        Number of Securities to be     Weighted-Average         Future Issuance Under
                          Issued Upon Exercise of      Exercise Price of          Equity Compensation
                           Outstanding Options,       Outstanding Options,     Plans (excluding securities
     Plan Category         Warrants, and Rights       Warrants, and Rights         reflected in column (a))
     -------------      --------------------------   ---------------------     ---------------------------

                                 (a)                          (b)                           (c)
                                                                                 
Equity compensation plans     1,760,437                      $4.92                        304,988
approved by shareholders (1)


Equity compensation plans       185,345                      $4.74                        350,847
or arrangements not           ---------                      -----                        -------
approved by shareholders (2)

      Total                   1,945,782                      $4.90                        655,835
                              =========                      =====                        =======



(1)   Equity compensation plans approved by shareholders include the 1986 Second
      Amended and Restated  Stock Option Plan,  as amended,  and the 1997 Equity
      Participation Plan, as amended.

(2)   Equity  compensation plans or arrangements  approved by Rentrak's board of
      directors but not submitted for shareholder  approval include (a) the 1997
      Non-Officer Employee Stock Option Plan and (b) warrants to purchase 30,000
      shares of Common  Stock  with a  purchase  price of $7.50 per share and an
      expiration date of May 16, 2009,  issued to an investment  banking firm as
      partial  consideration for financial  advisory services in connection with
      strategic opportunities or financing transactions of potential interest to
      Rentrak.

      The 1997 Non-officer Employee Stock Option Plan, as amended,  provides for
the issuance of up to 800,000  shares of Common Stock  pursuant to  nonstatutory
options  granted to employees or  consultants of Rentrak who are not officers or
directors of Rentrak.  The Compensation  Committee  determines the terms of each
option grant,  including the numbers of shares covered,  the exercise price, the
expiration date, and provisions  regarding vesting and exercisability  following
termination of employment.

Compensation of Directors

      Rentrak  compensates  its  non-employee  directors  for their  services by
payment of $500 for each board  meeting  they  attend in person or by  telephone
conference call. Each director who serves on a board committee  receives payment
of $500 for attending each in-person or telephone  conference committee meeting.
In addition,  during fiscal 2004, three non-employee  directors were each paid a
retainer of $22,500  (including  $2,500 for service on the Audit  Committee) and
the other two  non-employee  directors  were each paid a  retainer  of  $20,000.
Rentrak also  reimburses  directors  for their travel  expenses for each meeting
attended in person.

      Each  non-employee  director receives an automatic grant, at the beginning
of each fiscal year, of a ten-year  option to purchase  10,000 shares of Rentrak
common stock,  with a grant of an option for an additional  2,500 shares to each
chair of a board committee.  Accordingly,  on April 1, 2003, Messrs.  Andrus and
Petcoff and Dr.  Moon each  received  an option for 12,500  shares;  and Messrs.
Kuper and  Stoddard  each  received  an option  for  10,000  shares;  each at an
exercise  price of $5.20 per share and  exercisable  in full one year  after the
date of grant.  All grants to  non-employee  directors are made under  Rentrak's
1997 Equity Participation Plan.

                                      -13-



Employment  Contracts  and  Termination  of  Employment  and   Change-In-Control
Arrangements

      PAUL  ROSENBAUM.  Rentrak entered into an employment  agreement  effective
October 1, 2001, with Mr.  Rosenbaum  relating to his employment as Chairman and
Chief  Executive  Officer.  The agreement  has been extended  pursuant to annual
renewal provisions to September 30, 2005. In the event of a change in control of
Rentrak, the term of the agreement will be automatically extended to December 31
of the third  calendar  year  following  the year in which the change in control
occurs. A change in control includes (1) the acquisition by a person or group of
beneficial  ownership of 25% or more of the  combined  voting power of Rentrak's
then outstanding capital stock, (2) the election of directors a majority of whom
are not individuals nominated by Rentrak's then incumbent directors, and (3) the
approval by Rentrak's shareholders of a plan of complete liquidation,  a sale of
substantially all of Rentrak's assets, or a merger or similar  transaction other
than a transaction in which Rentrak's shareholders continue to hold at least 75%
of the combined  voting power of the voting  securities of the surviving  entity
immediately  following the transaction,  in each case unless the event otherwise
constituting  a change in control has been  approved by  two-thirds of Rentrak's
directors  then in office.  The  agreement  with Mr.  Rosenbaum  provides for an
annual  base  salary  of  $450,000,  subject  to  annual  review by the board of
directors in its sole  discretion  as to whether to increase  (but not decrease)
his  base  salary  level.  The  agreement  also  provides  for the  lease  of an
automobile  for use by Mr.  Rosenbaum  and for  employee  benefits  available to
officers and other  management  employees  generally.  Upon  termination  of Mr.
Rosenbaum's employment by reason of death, his estate will be entitled to a lump
sum  payment of  $500,000  less any  amounts  payable  under any life  insurance
policies  purchased  by Rentrak for the benefit of Mr.  Rosenbaum's  dependents.
Upon  termination of Mr.  Rosenbaum's  employment by Rentrak without cause or by
Mr. Rosenbaum with good reason before a change in control of Rentrak occurs, Mr.
Rosenbaum  will be entitled to an additional  12 months'  salary and benefits as
long as Mr. Rosenbaum does not compete with Rentrak during that 12-month period.
Cause is defined as a material  breach of the  agreement by Mr.  Rosenbaum,  his
failure to comply with Rentrak's general policies or standards or to perform any
job  duties,  a  felony  conviction  or  plea of no  contest,  or any act by Mr.
Rosenbaum  constituting fraud,  dishonesty  involving Rentrak, or in competition
with or materially  detrimental to Rentrak.  Good reason is defined as Rentrak's
failure to comply with the agreement or an act or failure to act by Rentrak that
constitutes  a  substantial  adverse  change  in  Mr.  Rosenbaum's  position  or
responsibilities  or a reduction in his base salary.  Upon  termination  without
cause or for good  reason  following  a change in control and during the term of
the  agreement,  Mr.  Rosenbaum  will be entitled to a lump sum payment equal to
three  times his annual  base salary  plus  continuation  of benefits  for three
years, subject to reduction to the extent that Mr. Rosenbaum's after-tax benefit
would be larger as a result of the excise tax on excess parachute  payments.  No
severance  benefits are payable if Mr.  Rosenbaum's  employment is terminated by
Rentrak for cause or voluntarily by Mr. Rosenbaum other than for good reason.

      F. KIM COX.  Mr. Cox  entered  into an  amended  and  restated  employment
agreement  with  Rentrak  as of  April  1,  2004,  providing  for his  continued
employment  as President.  The agreement has an initial term expiring  March 31,
2007, subject to automatic extension for an additional year unless Rentrak gives
notice of  nonrenewal  by September  30, 2006. If a change in control of Rentrak
occurs during the term of the agreement,  it will  automatically  be extended to
December 31 of the third calendar year following the year in which the change in
control  occurs.  A change in control is defined as described above with respect
to Mr. Rosenbaum's  employment  agreement,  except that the exception for events
approved by Rentrak's  board of directors  does not apply.  Mr. Cox's  agreement
provides for an annual base salary of  $300,000,  subject to review for increase
(but not decrease)  each fiscal year by the  Compensation  Committee.  Beginning
with  calendar  2005,  Mr. Cox will also be entitled to an incentive  bonus in a
target  amount equal to 50% of base salary upon the  attainment  of  performance
goals to be mutually  agreed upon by Rentrak and Mr. Cox by the end of 2004.  If
Mr. Cox dies or becomes disabled (as defined), he or his estate will be entitled
to accrued salary and other earned compensation through the date of termination,
a lump sum  payment  equal to 50% of his  annual  base  salary  plus a pro rated
portion of his target bonus amount,  and other employee benefits then in effect.
If Mr.  Cox's  employment  is  terminated  before a change in control of Rentrak
occurs,  by Rentrak without cause or by Mr. Cox for good reason,  in addition to
the compensation payable as described in the preceding sentence, Mr. Cox will be
entitled to severance  payments  equal to his monthly base salary for six months
plus an additional  number of months equal to the number of months  remaining in
the original  term or the renewal term, if  applicable.  Severance  payments are
conditioned  upon Mr.  Cox's  execution of a general  release of claims  against
Rentrak and will  terminate if Mr. Cox  breaches  noncompete  provisions  in the
agreement. Severance payable to Mr. Cox will also be reduced by amounts received
from a new employer during the severance period.  The definition of cause in Mr.
Cox's agreement is similar to the definition in Mr. Rosenbaum's  agreement.  The
circumstances  constituting  good reason are also similar,  with the addition of
the failure by Mr. Rosenbaum to continue to be

                                      -14-





Rentrak's  Chief  Executive  Officer and the  relocation of Rentrak's  executive
offices by more than 35 miles. If Mr. Cox's employment is terminated at any time
before the end of the third  calendar  year after a change in control of Rentrak
occurs,  either without cause or for good reason,  Mr. Cox will be entitled to a
lump sum payment  equal to three times his annual base salary plus two times his
total  bonus  compensation  for the most  recent  fiscal year ended prior to the
change in control,  together  with  continuation  of benefits  for three  years,
subject to reduction to the extent that his after-tax benefit would be larger as
a result of the excise tax on excess parachute  payments.  No severance benefits
are  payable if Mr.  Cox's  employment  is  terminated  by Rentrak  for cause or
voluntarily by Mr. Cox other than for good reason.

      RON GIAMBRA.  In July 2002,  Rentrak entered into an employment  agreement
with Mr.  Giambra that  provides for his  employment  as Senior Vice  President,
Theatrical.  As amended  effective  June 1, 2003, the agreement will expire June
30,  2006.  If a change in  control  of  Rentrak  occurs  during the term of the
agreement,  the term will be  extended  to two  years  following  the  change in
control.  A change in control is defined as described  above with respect to Mr.
Rosenbaum's employment agreement,  except that the exception for events approved
by  Rentrak's  board of  directors  does not  apply,  the  beneficial  ownership
threshold is 50% rather than 25%, and the sale of Rentrak's  theatrical division
to a third  party  also  constitutes  a change in  control,  while a change in a
majority of Rentrak's  directors does not. Mr. Giambra's  agreement provides for
an initial  annual base salary of $135,000,  subject to review for increase each
fiscal  year  by the  Compensation  Committee.  If  Mr.  Giambra  dies,  becomes
disabled,  or terminates his employment  voluntarily  other than for good reason
(as  defined),  he or his estate will be  entitled  to accrued  salary and other
earned compensation  through the date of termination and other employee benefits
then in effect, plus, in the case of death or disability,  accrued bonus for the
prior fiscal year to the extent not paid. If his employment is terminated before
a change in control  of  Rentrak  occurs,  by  Rentrak  without  cause or by Mr.
Giambra for good reason, in addition to the compensation payable as described in
the  preceding  sentence  upon  death  or  disability,  he will be  entitled  to
severance payments equal to his monthly base salary for either 24 months payable
in  installments  or 18  months'  base  salary  payable  in a lump  sum,  at Mr.
Giambra's  election.  Severance  payments  are  conditioned  upon Mr.  Giambra's
execution of a general  release of claims against  Rentrak.  Cause is defined as
the commission of an act of fraud, embezzlement,  or theft constituting a felony
or  commission  of an act (or  failure  to act)  that is  intentionally  against
Rentrak's  interests  and  causes  Rentrak  material  injury,  in  each  case as
determined by the board of directors  after 60 days' prior written notice to Mr.
Giambra of the circumstances  believed to constitute cause and an opportunity to
make a  presentation  on his behalf to the board  accompanied  by legal counsel.
Good reason is defined as any  reduction  in base  salary,  benefits,  severance
compensation,  the circumstances  under which severance would be payable, or Mr.
Giambra's  right to  participate  in  Rentrak's  bonus  programs or  stock-based
compensation   plans,   or  any   diminution   in   his   title,   position   or
responsibilities.  If Mr. Giambra's  employment is terminated at any time within
two years after a change in control of Rentrak  occurs,  either without cause or
for good reason,  he will be entitled to a lump sum payment  equal to 2.99 times
his annual base salary,  subject to reduction at Mr.  Giambra's  election to the
extent that his after-tax  benefit would be larger as a result of the excise tax
on excess parachute payments.

      KENNETH  PAPAGAN.  Mr.  Papagan  entered  into  an  amended  and  restated
employment  agreement  with  Rentrak as of January  1, 2004,  providing  for his
continued  employment as Executive Vice President.  The agreement has an initial
term  expiring  December  31,  2006,  subject  to  automatic  extension  for two
additional years unless Rentrak gives notice of nonrenewal by June 30, 2006. Mr.
Papagan's  agreement provides for an annual base salary of $250,000,  subject to
review for  increase  (but not  decrease)  each fiscal year by the  Compensation
Committee. Mr. Papagan is also entitled to incentive bonuses upon the attainment
of specified  performance  goals for each of the first two calendar  quarters of
2004 and in a discretionary  amount as determined by the Compensation  Committee
for the last six months of 2004,  but not less than $30,000.  For calendar 2005,
Mr.  Papagan will be entitled to an incentive  bonus based upon mutually  agreed
performance  measures in a targeted  amount equal to 45% of his base salary.  If
Mr.  Papagan  dies or becomes  disabled (as  defined),  he or his estate will be
entitled to accrued  salary and other  earned  compensation  through the date of
termination,  a lump sum  payment  equal to 50% of his annual base salary plus a
pro rated portion of his target bonus amount,  and other employee  benefits then
in effect. If Mr. Papagan's  employment is terminated before a change in control
of Rentrak  occurs,  by Rentrak without cause or by Mr. Papagan for good reason,
in addition to the compensation  payable as described in the preceding sentence,
he will be entitled to severance  payments  equal to his monthly base salary for
six months  plus an  additional  number of months  equal to the number of months
remaining in the original  term or the renewal term,  if  applicable.  Severance
payments are conditioned  upon Mr.  Papagan's  execution of a general release of
claims against Rentrak and will terminate if he breaches  noncompete  provisions
in the  agreement.  Severance  payable  to Mr.  Papagan  will also be

                                      -15-



reduced by amounts received from a new employer during the severance period. The
definition of cause in Mr.  Papagan's  agreement is similar to the definition in
Mr. Rosenbaum's agreement.  The circumstances  constituting good reason are also
similar,  with the  addition of the failure by Mr.  Rosenbaum  to continue to be
Rentrak's  Chief  Executive  Officer and the  relocation of Rentrak's  executive
offices by more than 35 miles. If Mr. Papagan's  employment is terminated during
the term of the  agreement  and after a change in  control  of  Rentrak  occurs,
either  without  cause or for good  reason,  he will be  entitled  to a lump sum
payment  equal to three  times his annual  base  salary plus two times his total
bonus  compensation for the most recent fiscal year ended prior to the change in
control,  together  with  continuation  of benefits for three years,  subject to
reduction to the extent that his  after-tax  benefit would be larger as a result
of the excise tax on excess parachute  payments.  A change in control is defined
as described above with respect to Mr. Rosenbaum's employment agreement,  except
that the exception for events  approved by Rentrak's board of directors does not
apply.  No  severance  benefits  are  payable  if Mr.  Papagan's  employment  is
terminated  by Rentrak for cause or  voluntarily  by Mr.  Papagan other than for
good reason.

      MARK  THOENES.   Effective  January  1,  2001,  Rentrak  entered  into  an
employment  agreement expiring December 31, 2005, with Mr. Thoenes providing for
his employment as Rentrak's Chief Financial Officer.  The agreement provides for
an annual base salary of $168,000,  subject to a minimum  annual  increase of 5%
and other employee benefits provided from time to time to Rentrak's  executives.
The agreement  also provided for an initial  option grant with respect to 20,000
shares of Rentrak  common stock and for option grants as to an additional  7,500
shares each year.  Upon  termination  of Mr.  Thoenes's  employment by reason of
death or  disability,  he or his estate will be entitled to a lump sum severance
payment equal to six months' salary.  If Mr. Thoenes's  employment is terminated
by Rentrak  other than for cause  within two years  after a change in control of
Rentrak,  or by Mr.  Thoenes for good  reason,  he will be entitled to receive a
lump sum  severance  payment  equal to one year's base salary or all base salary
payable during the remaining  term of the  agreement,  whichever is less. If his
employment  is  terminated  by Rentrak prior to a change in control or more than
two years after a change of control for reasons other than death,  disability or
cause,  he will be entitled to a lump sum severance  payment equal to one year's
base salary.  Upon  termination for any reason other than cause,  Mr.  Thoenes's
options will vest in full to the extent not otherwise vested.

         REPORT OF THE COMPENSATION COMMITTEE ON EXECUTIVE COMPENSATION

      The "Report of the Compensation Committee on Executive Compensation" shall
not be deemed  incorporated by reference by any general statement  incorporating
this proxy  statement  into any filing under the Securities Act of 1933 or under
the  Securities  Exchange  Act of  1934,  except  to  the  extent  that  Rentrak
specifically incorporates this information by reference, and shall not otherwise
be deemed filed under such Acts.

      The  Compensation  Committee  of Rentrak is charged with  determining  the
compensation of all executive officers of Rentrak.  These decisions are based on
Rentrak's executive compensation  philosophy.  This compensation  philosophy has
four primary principles:  (i) linking executive  compensation to the creation of
sustainable   increases  in  shareholder   value;   (ii)   providing   executive
compensation   rewards  contingent  upon   organizational   performance;   (iii)
differentiating   compensation  based  on  individual  contribution;   and  (iv)
encouraging the retention of an experienced management team.

      To implement this philosophy, executive compensation has been comprised of
three primary  components - annual salary,  performance  bonuses and a long-term
incentive  program  consisting  of stock option  grants.  Ownership of shares of
Rentrak's  common stock by  executives  is  encouraged  and forms a  significant
component of the total executive compensation package. In addition,  competitive
factors are considered in determining executive compensation.

                                  Annual Salary

      Rentrak  has  entered  into  employment   agreements  with  its  executive
officers,  including all of the officers named in the Summary Compensation Table
above,  which typically  establish a base annual salary rate and may provide for
annual  increases in salary during the term of the agreement.  Base salary rates
reflect the level of duties and  responsibilities of each executive officer, the
executive officer's experience and prior performance, and competitive factors in
Rentrak's industry.

                                      -16-



                               Performance Bonuses

      Rentrak has a discretionary  bonus program  pursuant to which  performance
bonuses are  considered  following the end of each fiscal year.  No  performance
bonuses  were  awarded to  executive  officers  under this  program for services
during  fiscal 2004.  Kenneth  Papagan,  executive  vice  president,  received a
$60,000  bonus  under  the terms of his  employment  agreement  in effect  until
December 31, 2003. Mark Thoenes,  Rentrak's chief financial officer, was awarded
a $50,000 bonus in connection  with his services  relating to the asset sale and
termination of operations of Rentrak's former subsidiary 3PF.COM, Inc.

                           Long-Term Incentive Program

      Stock option  grants are used to motivate  employees to focus on Rentrak's
long-term  performance,  and Rentrak has long maintained  stock option plans for
key  employees,  including  all executive  officers.  In some  instances,  stock
options  are  granted  as  required  by the  terms  of an  officer's  employment
agreement.  The size of each  option  grant is based  upon such  factors  as the
employee's  duties,  responsibilities,  performance,  experience and anticipated
contribution to Rentrak.

      Stock  options are  typically  awarded to executive  officers on an annual
basis.  Additional  grants  may be made in the event of an  executive  officer's
promotion.  In fiscal  2004,  Rentrak  granted  options  to  purchase a total of
162,500 shares of common stock to its executive  officers,  including the grants
shown in the table under "Stock Option Grants" above.

     Compensation of Paul A. Rosenbaum, Chairman and Chief Executive Officer

      Effective October 2001, Rentrak entered into an employment  agreement with
Paul  Rosenbaum,  Chairman  and Chief  Executive  Officer,  which,  as  extended
annually, has a current expiration of September 30, 2005. The agreement with Mr.
Rosenbaum  provided  for  an  initial  annual  base  salary  of  $450,000.   The
Compensation  Committee  approved a 2%  increase in Mr.  Rosenbaum's  salary for
fiscal 2004. The salary level was  established  based on Mr.  Rosenbaum's  prior
work experience and expectations and compensation levels at companies of similar
size and scope.

      In August  2003,  the  Compensation  Committee  approved  the grant to Mr.
Rosenbaum of a stock option for 50,000 shares with a ten-year  term,  vesting in
full one year after the date of grant, and an exercise price of $6.89 per share.
The fair market value of Rentrak's  common stock on the date of grant was $6.79.
The  Compensation  Committee  approved  the  option  grant to Mr.  Rosenbaum  in
furtherance  of its  objective of aligning  the economic  interests of Rentrak's
executive officers with the interests of shareholders.

Submitted by the Compensation Committee of the Board of Directors:

James Petcoff (Committee Chair)     Cecil Andrus

           COMPARISON OF FIVE-YEAR CUMULATIVE TOTAL RETURN OF RENTRAK
                CORPORATION, NASDAQ MARKET INDEX, AND PEER GROUP

      The chart on the next page compares the five year cumulative  total return
on Rentrak's  common stock with that of the NASDAQ Market index,  and a group of
peer companies selected by Rentrak. The chart assumes $100 was invested on April
1, 1996 in Rentrak's  common stock, the NASDAQ Market index, and the peer group,
and that any  dividends  were  reinvested.  The peer  group is  composed  of the
companies  within  the  video   distribution   business  as  follows:   Hastings
Entertainment, Inc., Blockbuster, Inc., Hollywood Entertainment Corp., and Movie
Gallery,  Inc.  Three  companies  included in the peer group used to prepare the
stock  performance  chart  included in Rentrak's  proxy  statement  for its 2003
annual  meeting have been excluded from this year's peer group for the following
reasons: Big Star Entertainment,  Inc., because it has ceased operations; Valley
Media,  Inc.,  because it has been the subject of bankruptcy  proceedings  since
November 2001 and its stock is trading for less than $.01 per share; and PFSWeb,
Inc.,  because it provides  logistics,  fulfillment  and related  services  that
Rentrak ceased to provide when its subsidiary 3PF.COM, Inc. ceased operations in
July 2003.

                                      -17-



      The following  chart shall not be deemed  incorporated by reference by any
general statement  incorporating  this proxy statement into any filing under the
Securities  Act of 1933 or the  Securities  Exchange Act of 1934,  except to the
extent that Rentrak specifically incorporates this information by reference, and
shall not otherwise be deemed filed under such Acts.

                  Comparison of 5 Year Cumulative Total Return
                       Assumes Initial Investment of $100
                                   March 2004

                                [GRAPHIC OMITTED]

         Measurement Period                         NASDAQ      Rentrak-Selected
       (Fiscal Year Covered)     Rentrak Corp.    Market Index     Peer Group

       Measurement PT - 3/29/99    $100.00         $100.00        $100.00
              3/31/00              $195.56         $186.24        $ 60.50
              3/31/01              $131.11         $ 75.12        $ 78.44
              3/31/02              $248.90         $ 75.58        $151.01
              3/31/03              $182.76         $ 55.20        $119.17
              3/30/04              $311.83         $ 82.57        $119.88







                                      -18-




                          REPORT OF THE AUDIT COMMITTEE

      The "Report of the Audit  Committee"  shall not be deemed  incorporated by
reference by any general statement  incorporating  this proxy statement into any
filing under the Securities Act of 1933 or under the Securities  Exchange Act of
1934,  except  to  the  extent  that  Rentrak  specifically   incorporates  this
information  by  reference,  and shall not  otherwise be deemed filed under such
Acts.

      In  discharging  its   responsibilities,   the  Audit  Committee  and  its
individual members have met with management and Rentrak's  independent auditors,
KPMG LLP, to review Rentrak's  accounting  functions and the audit process.  The
Audit Committee discussed and reviewed with Rentrak's  independent  auditors the
audited  financial  statements  for fiscal 2004 and all other  matters  that the
independent  auditors  were required to  communicate  and discuss with the Audit
Committee  under  applicable  auditing  standards,  including those described in
Statement on Auditing  Standards  No. 61, as amended,  regarding  communications
with audit  committees.  Audit Committee members also discussed and reviewed the
results of the independent  auditors'  examination of the financial  statements,
issues relating to the quality and adequacy of the Company's  internal controls,
and issues  relating to auditor  independence.  The Audit Committee has received
the written disclosures and the letter from the independent auditors required by
Independence Standards Board Standard No. 1 (Independence Discussions with Audit
Committees) and has discussed with the independent auditors their independence.

      Based on its review and  discussions  with  management and the independent
auditors,  the Audit  Committee  recommended  to the board of directors that the
audited  financial  statements  for the fiscal  year ended  March 31,  2004,  be
included in Rentrak's  Annual Report on Form 10-K for filing with the Securities
and Exchange Commission.

Submitted by the Audit Committee of the Board of Directors:

Cecil Andrus (Committee Chair)      James Petcoff     Stanford Stoddard

                        SELECTION OF INDEPENDENT AUDITORS

      Until May 9, 2002,  Rentrak's  independent  public accountants for several
years were Arthur Andersen LLP. On May 9, 2002, based upon a  recommendation  of
the Audit  Committee,  the board of directors  approved the  dismissal of Arthur
Andersen  LLP as its  independent  public  accountants.  Arthur  Andersen  LLP's
reports on the consolidated financial statements of Rentrak and subsidiaries for
the fiscal  years ended March 31, 2000,  and March 31, 2001,  did not contain an
adverse  opinion or  disclaimer of opinion and were not qualified or modified as
to  uncertainty,  audit scope or accounting  principles or practices,  financial
statement disclosure or auditing scope or procedure, or any reportable events as
defined under Item  304(a)(1)(v) of Regulation S-K promulgated by the Securities
and Exchange  Commission.  A copy of a letter  addressed to the  Securities  and
Exchange  Commission  from Arthur  Andersen  LLP stating that it agrees with the
above  statements  was  attached as Exhibit 16 to Form 8-K filed by Rentrak with
the Securities and Exchange Commission on May 10, 2002.

      Also on May 9, 2002,  based upon a  recommendation  of the Audit Committee
and approval of the board of  directors,  the firm of KPMG LLP was engaged to be
Rentrak's independent  auditors.  From March 31, 1999 until May 9, 2002, Rentrak
had not  consulted  KPMG LLP  with  respect  to the  application  of  accounting
principles to a specified transaction, either completed or proposed, or the type
of audit opinion that might be rendered on Rentrak's  financial  statements,  or
concerning any disagreement or reportable event with Arthur Andersen LLP.

      Rentrak's  independent  auditors for the fiscal year ended March 31, 2004,
were KPMG LLP. A  representative  of KPMG LLP is  expected  to be present at the
Annual  Meeting and will have the  opportunity  to make a statement if he or she
desires to do so.  Such  representative  is also  expected  to be  available  to
respond to appropriate questions.

      As of the date of this proxy  statement,  the Audit  Committee had not yet
selected independent auditors to examine the financial statements of Rentrak for
the fiscal year ending March 31, 2005, because the Audit Committee determined to
defer its  consideration  of this issue until the audit of Rentrak's fiscal 2004
financial  statements was

                                      -19-



completed,  which did not occur until July 9, 2004. No approval or  ratification
of the  choice of  independent  auditors  by the  shareholders  is  required  by
applicable law or regulation or Rentrak's governing documents.


                        MATTERS RELATING TO OUR AUDITORS

Fees Paid to Principal Independent Auditors

      The  following  fees  were  billed by KPMG LLP for  professional  services
rendered to Rentrak in fiscal 2003 and 2004:

                                            2003            2004
                                            ----            ----
      Audit Fees(1)                      $213,078       $365,400
      Audit Related Fees(2)                    --             --
      Tax Fees(3)                         101,449        100,685
      All Other Fees(4)                    57,711         13,500

(1)   Consists  of fees for  professional  services  rendered  for the  audit of
      Rentrak's  annual  financial  statements  for fiscal 2003 and 2004 and for
      review of financial  statements included in quarterly reports on Form 10-Q
      for those fiscal years.

(2)   Refers to assurance and related  services that are  reasonably  related to
      the audit or review of Rentrak's financial  statements or internal control
      over financial reporting and that are not included in audit fees.

(3)   Consists of services  rendered in connection  with income tax  consulting,
      planning, and return preparation.

(4)   Consists  of   consulting   services   relating  to  Rentrak's   executive
      compensation program.

Amounts for fiscal 2003 have been  adjusted to include  amounts that were billed
after the date of the proxy statement for the 2003 annual meeting and to conform
to the revised  categories  required by the SEC's disclosure rules in effect for
fiscal 2004.

Pre-Approval Policy

      The Audit  Committee has adopted a policy  requiring  pre-approval  of all
fees and  services  of  Rentrak's  independent  auditors,  including  all audit,
audit-related,  tax, and other legally-permitted  services.  Under the policy, a
detailed  description  of  each  proposed  service  is  submitted  to the  Audit
Committee,  together with a statement by the independent  auditors and Rentrak's
chief  financial  officer or controller  that such services are consistent  with
applicable rules on auditor independence. The policy permits the Audit Committee
to pre-approve lists of audit,  audit-related,  tax, and other legally-permitted
services after reviewing detailed back-up  documentation  regarding the specific
services to be provided.  The term of any pre-approval is 12 months,  unless the
Audit  Committee   specifically  provides  for  a  shorter  period.   Additional
pre-approval is required for services not included in the pre-approved lists and
for services  exceeding  pre-approved  fee levels.  The policy  allows the Audit
Committee to delegate its  pre-approval  authority to one or more of its members
provided  that a full  report of any  pre-approval  decision  is provided to the
Audit  Committee  at its next  scheduled  meeting.  All  audit  and  permissible
non-audit  services provided by KPMG LLP during fiscal 2004 were pre-approved by
the Audit Committee.

                              FINANCIAL INFORMATION

      A copy of Rentrak's  2004 Annual  Report on Form 10-K,  including  audited
financial statements, is being sent to shareholders with this proxy statement.

                                       -20-




                     INFORMATION CONCERNING THE SOLICITATION

      Rentrak   will  bear  all  costs  and   expenses   associated   with  this
solicitation.  In addition to solicitation  by mail,  directors,  officers,  and
employees of Rentrak may solicit  proxies from  shareholders,  personally  or by
telephone,  facsimile, or e-mail transmission,  without receiving any additional
remuneration.  Rentrak has asked brokerage houses, nominees and other agents and
fiduciaries  to forward  soliciting  materials to  beneficial  owners of Rentrak
common stock and will reimburse all such persons for their expenses.

                                          By Order of the Board of Directors,

                                          F. Kim Cox
                                          President and Secretary
Portland, Oregon
July 23, 2004







                                      -21-




                                   APPENDIX A

                               RENTRAK CORPORATION
                             AUDIT COMMITTEE CHARTER
                           (as amended June 25, 2004)

Purpose of the Audit Committee

      The Audit  Committee is appointed by the Board of Directors  (the "Board")
of Rentrak  Corporation  (the  "Company") to assist the Board in fulfilling  its
responsibility to oversee  management's  conduct of the Company's accounting and
financial reporting  processes,  including oversight of (a) the integrity of the
financial statements and other financial information the Company provides to any
governmental  or regulatory  body,  the public or other users  thereof,  (b) the
Company's  systems of internal  accounting and financial  controls,  and (c) the
independence  and the  performance of the Company's  independent  accountants in
regard to the annual independent audit of the Company's financial statements.

Authority of the Audit Committee

      In discharging  its oversight  role,  the Audit  Committee is empowered to
investigate  any matter  brought to its attention with full access to all books,
records, facilities and personnel of the Company and the power to retain outside
counsel, auditors or other experts for this purpose.

      The Board and the Audit  Committee are in place to represent the Company's
shareholders;  accordingly,  the outside auditors are ultimately  accountable to
the Board and the Audit Committee.

      The Audit Committee shall review the adequacy of this Charter on an annual
basis.

Committee Membership and Qualifications

      Each  member  of  the  Audit   Committee   shall  meet  the   independence
requirements  adopted by the Company for independent  directors.  Members of the
Audit Committee shall also meet the independence,  financial literacy, and other
requirements set forth in Rule  4350(d)(2)(A)(i)-(iv)  of the listing  standards
for companies  quoted on The Nasdaq Stock Market.  At least one Audit  Committee
member shall meet the requirements of an "audit committee  financial  expert" as
defined in the Securities and Exchange Commission's (SEC's") rules.

Appointment and Removal of Committee Members

      The Audit  Committee  shall be comprised of at least three  members of the
Board, appointed annually or as necessary to fill vacancies,  by a majority vote
of all the directors then in office on the  recommendation of the Nominating and
Governance Committee. Each member shall serve until his or her successor is duly
elected and qualified or until such member's earlier resignation or removal. Any
member of the Audit  Committee  may be  removed,  with or  without  cause,  by a
majority vote of all the directors then in office.

Chair

      The  Board  shall  appoint  the  Chair  of  the  Audit  Committee  on  the
recommendation of the Nominating and Governance Committee.  The Chair will chair
all meetings of the Audit  Committee and, in  consultation  with the Chairman of
the Board other than for executive sessions, set the agendas for Audit Committee
meetings.

Funding

      The Audit Committee shall have the authority to determine and receive from
the  Company  the  amount  of  funding  required  for  (1)  compensation  to any
registered  public  accounting  firm  engaged  for the purpose of  preparing  or
issuing an audit  report or  performing  other  audit,  review,  or  attestation
services for the Company,  (2)  compensation  to independent  and other advisers
retained by the Audit Committee,  and (3) ordinary  administrative  expenses for
the Audit Committee in carrying out its  responsibilities.

                                      A-1




Key Responsibilities

      The Audit  Committee's  job is one of oversight and it recognizes that the
Company's  management is  responsible  for  preparing  the  Company's  financial
statements  and that the outside  auditors are  responsible  for auditing  those
financial  statements.  Additionally,  the Audit  Committee  recognizes that the
Company's financial management, as well as the outside auditors, have more time,
knowledge  and more  detailed  information  about the Company  than do Committee
members. Consequently, in carrying out its oversight responsibilities, the Audit
Committee is not providing  any expert or special  assurance as to the Company's
financial  statements  or  any  professional  certification  as to  the  outside
auditors' work.

      The following  functions shall be the common  recurring  activities of the
Audit Committee in carrying out its oversight functions. These functions are set
forth as a guide with the  understanding  that the Audit  Committee  may diverge
from this guide as  appropriate  given the  circumstances.  The Audit  Committee
shall:

      1.  Review  and  reassess  the  adequacy  of  this  Charter  annually  and
          recommend any proposed changes to the Board for approval.

      2.  Be directly responsible for the appointment,  compensation, retention,
          and oversight of the work of the Company's  outside auditors and other
          registered  public  accounting  firms  engaged  for  the  purposes  of
          performing any audit, review, or attestation services for the Company.
          All firms retained by the Audit  Committee must report directly to the
          Audit Committee.

      3.  Approve  all  fees  and  services  (including  audit  and  permissible
          non-audit  services) of the Company's  outside  auditors and any other
          public  accounting  firm  engaged  by the  Audit  Committee.  All such
          services should be approved in advance of their  performance  pursuant
          to policies  established by the Audit  Committee.  The Audit Committee
          may delegate  authority to grant  pre-approvals to one of its members,
          provided that full details of such  pre-approval  are presented to the
          full Audit Committee at its next meeting.

      4.  Establish procedures for (a) the receipt,  retention, and treatment of
          complaints  received by the  Company  regarding  accounting,  internal
          controls,  or auditing matters,  and (b) the  confidential,  anonymous
          submission   by  employees  of  the  Company  of  concerns   regarding
          questionable   accounting  or  auditing  matters  and  administer  the
          Company's Financial Integrity and Nonretaliation Policy.

      5.  Review and discuss  with  management  and outside  auditors the annual
          audited  financial  statements,  including  major issues  regarding or
          changes  in  accounting   and  auditing   principles,   standards  and
          practices,  as well as the  adequacy of internal  controls  that could
          significantly affect the Company's financial statements.

      6.  Review  analyses  prepared by management  and the outside  auditors of
          significant   financial   reporting   issues  and  judgments  made  in
          connection with the preparation of the Company's financial statements.

      7.  Review and  discuss  with  management  and the  outside  auditors,  as
          appropriate,  earnings press releases and other financial  information
          that the Company proposes to disclose publicly.

      8.  Review and  discuss  with  management  and the  outside  auditors  the
          Company's   quarterly   and  annual   financial   reports,   including
          specifically the "MD&A" section,  prior to the filing of the Quarterly
          Reports on Form 10-Q and the Annual Report on Form 10-K.

      9.  Review and  discuss  with  management  and the  outside  auditors,  as
          appropriate, the Company's system of internal controls and the results
          of both internal and external audits of such controls.

      10. Meet  periodically  with  management  to review  the  Company's  major
          financial  risk  exposures  and the plans  management  has in place to
          monitor and control such exposures.

                                      A-2



      11. Receive written  statements from the outside auditors  regarding their
          independence  consistent with Independence Standards Board Standard 1.
          Discuss the contents of such statements,  including any  relationships
          or services that may impact the  objectivity  or  independence  of the
          auditors,  with the auditors, and if determined necessary by the Audit
          Committee,  take actions or make  recommendations  that the full Board
          take appropriate action to oversee the independence of the auditors.

      12. Evaluate,  together  with the Board,  the  performance  of the outside
          auditors  and,  if  determined   necessary  by  the  Audit  Committee,
          recommend that the Board replace the outside auditors.

      13. Obtain   assurance  from  the  outside  auditors  that  no  action  or
          disclosure  is  required  with  respect  to  the  Company's  financial
          statements under Section 10A of the Securities Exchange Act of 1934.

      14. Discuss with the outside auditors the matters required to be discussed
          by Statement on Auditing  Standards  No. 61 relating to the conduct of
          the audit.

      15. Review with the outside  auditors  any  problems or  difficulties  the
          auditors may have  encountered  and any management  letter provided by
          the outside auditors and the Company's response to such letter.

      16. Approve and submit the audit  committee  report  required by the SEC's
          rules to be included in the Company's annual proxy statement.

      17. Advise the Board with respect to the Company's policies and procedures
          regarding  compliance with applicable laws and regulations relating to
          the Company's status as a public company.

      18. Review with the Company's  outside legal  counsel,  legal matters that
          may have a material impact on the Company's financial statements,  the
          Company's  compliance  policies and any material  reports or inquiries
          received from regulators or government agencies.

      19. Meet  at  least  annually  with  the  Chief  Financial  Officer,   the
          Controller,  any internal  auditing staff and the outside  auditors in
          separate sessions.

      20. Review for potential  conflicts of interest and  determine  whether or
          not to approve any transaction by the Company with a director, officer
          or  shareholder   (including   transactions  with  family  members  or
          associates  of such persons) that would be required to be disclosed in
          the Company's annual proxy statement by the SEC's disclosure rules.

      21. Modify, interpret, apply and administer the Company's Code of Business
          Conduct,  including the Code of Ethics for Senior Financial  Officers.
          Review requests for waivers and reports of violations of the Company's
          Code of  Business  Conduct  or Code of  Ethics  for  Senior  Financial
          Officers  presented to the Audit  Committee in  accordance  with those
          documents.


                                      A-3





                               RENTRAK CORPORATION

                       2004 ANNUAL MEETING OF SHAREHOLDERS

      THIS PROXY IS  SOLICITED  ON BEHALF OF THE BOARD OF  DIRECTORS  OF RENTRAK
CORPORATION ("RENTRAK").

      The  undersigned  hereby appoints each of Paul A. Rosenbaum and F. Kim Cox
as  proxies,  with full power of  substitution,  and hereby  authorizes  them to
represent  and to vote as  designated  below,  all the shares of Rentrak  common
stock held of record by the  undersigned on June 25, 2004, at the annual meeting
of the  shareholders  to be held at  Rentrak's  executive  offices,  One Airport
Center, 7700 N.E. Ambassador Place, Portland,  Oregon 97220, on August 24, 2004,
at 10 a.m., Pacific Daylight Time, or any adjournments or postponements thereof.

      THIS PROXY, WHEN PROPERLY  EXECUTED,  WILL BE VOTED IN THE MANNER DIRECTED
BY THE UNDERSIGNED  SHAREHOLDER.  IF NO DIRECTION IS PROVIDED, THE PROXIES NAMED
ABOVE WILL VOTE FOR EACH DIRECTOR NOMINEE NAMED IN PROPOSAL 1.

--------------------------------------------------------------------------------
                        Proposal 1: Election of Directors

THE BOARD OF  DIRECTORS  UNANIMOUSLY  RECOMMENDS A VOTE FOR EACH OF THE NOMINEES
NAMED BELOW.

Nominees:  Judith G. Allen, Cecil D.      ___ FOR election     ___ WITHHOLD
Andrus, George H. Kuper, Paul A.          of all director      vote from all
Rosenbaum, Ralph R. Shaw, Stanford C.     nominees (except     nominees
Stoddard                                  as noted below)

To withhold authority to vote for any individual  nominee, identify the  nominee
in the space below:
Exceptions:____________________________________________________________________


      In their  discretion,  the proxies are  authorized to vote upon such other
business as may properly come before the meeting.

      Please date and sign exactly as name appears hereon.  When shares are held
as joint  tenants,  both  should  sign.  When  signing  as  attorney,  executor,
administrator,  trustee  or  guardian,  please  give  full  title as such.  If a
corporation, please sign in full corporate name by President or other authorized
officer. If a partnership, please sign in partnership name by authorized person.

      Dated:  _____________________, 2004

      Signature____________________ Signature if held jointly___________________


      Please mark, sign, date and return the proxy using the enclosed envelope.