Twitter Would Like Some Cheese With Its Wine

In some circles, money is known as "cheese." As we all know, Twitter has yet to make any of it. But they are now making something that pairs nicely with cheese: Wine. No, seriously, Twitter has its own wine label, Fledgling Wine , which it's launching today in partnership with San Francisco-based winery Crushpad . Right now you're thinking one of two things: 1) Is this the new Twitter business model? 2) Is Twitter completely insane? Actually, neither. Instead, this is a side venture for a good cause. All proceeds are going to Room to Read , an organization that encourages literacy for children around the world.