
RPC trades at $5.82 and has moved in lockstep with the market. Its shares have returned 6.3% over the last six months while the S&P 500 has gained 6.1%.
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Why Is RPC Not Exciting?
We’re cautious about RPC. Here are three reasons why RES doesn’t excite us, plus one stock we’d rather own.
1. Fewer Distribution Channels than Larger Competitors
In Energy, scale separates fragile single-asset producers from platform-style businesses that generate revenue across entire basins and infrastructure networks.
RPC’s $1.75 billion of revenue in the last year is pretty small for the industry, suggesting the company is a subscale business in an industry where scale matters.
2. Low Gross Margin Reveals Weak Structural Profitability
In a single quarter or year, gross margins in the sector can swing wildly due to commodity prices, hedging, or changes in labor costs. Over a multi-year period across different points in the cycle, gross margin differences can signal whether a company is a structurally-advantaged producer (“rock” quality, takeaway, operating costs) or not.
RPC, which averaged 28.1% gross margin over the last five years, exhibited bottom-tier unit economics in the sector. It means the company will struggle at higher commodity prices than peers with better gross margins.

3. Mediocre Free Cash Flow Margin Limits Reinvestment Potential
If you’ve followed StockStory for a while, you know we emphasize free cash flow. Why, you ask? We believe that in the end, cash is king, and you can’t use accounting profits to pay the bills.
RPC has shown mediocre cash profitability relative to peers over the last five years, giving the company fewer opportunities to return capital to shareholders. Its free cash flow margin averaged 5.9%, below what we’d expect for an upstream and integrated energy business.

Final Judgment
RPC isn’t a terrible business, but it doesn’t pass our bar. That said, the stock currently trades at 27.1× forward P/E (or $5.82 per share). At this valuation, there’s a lot of good news priced in - we think other companies feature superior fundamentals at the moment. We’d recommend looking at one of our top digital advertising picks.
Stocks We Would Buy Instead of RPC
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