LONDON - APRIL 16, 2026 - Netmera, an AI-powered customer data and engagement platform, today announced an expansion of its platform capabilities with the launch of a dedicated mobile application, now available for free download on the Apple App Store and Google Play Store. The release gives marketing and customer experience teams secure, real-time access to their Netmera dashboards from any location — enabling faster decisions, continuous campaign oversight, and more responsive omnichannel engagement.

The application addresses a practical gap in modern marketing operations. Campaign performance does not pause outside business hours, and consumer behavior across digital channels requires monitoring that traditional desktop-only access cannot always support. The Netmera mobile app is designed to close that gap, ensuring that the platform's analytical and operational capabilities are available to users wherever they are working.

Platform Capabilities Available on Mobile

The app provides access to Netmera's core campaign management functions across all supported engagement channels, including mobile push notifications, in-app messaging, email, SMS, web push, and WhatsApp. It is designed to bring the most business-critical functions into a single, intuitive interface, empowering teams to stay agile and responsive on the go.

Key features include:

• Live Campaign Monitoring: Track performance and key metrics across all channels in real time. Recall campaigns if needed.

• On-the-Go Approvals: Review and approve pending campaigns instantly

• User Profile Access: Search and view individual user profiles by external ID, email, or phone number

• Segment Insights: Analyze segment details such as size, creator, creation date, and filter logic

• Installation Analytics: Monitor installs, reinstalls, and uninstalls over time

• App Version Tracking: View distribution of app versions across iOS and Android devices

The interface is designed for time-sensitive use, surfacing key performance indicators quickly so marketers can identify issues and respond without delay. For teams operating across multiple time zones or managing real-time campaigns, this ensures faster, more responsive decision-making.

A Connected Platform for Real-Time CustomerEngagement

Designed to work alongside the Netmera web dashboard, the mobile app focuses on speed and accessibility. While advanced campaign setup and in-depth analytics remain on the web platform, the app empowers teams to monitor performance and act instantly on the go. Secure and instant access underpins all functions, with encrypted connectivity maintaining data integrity and compliance with privacy requirements even when users are operating on external networks.

Dashboard views provide real-time access to campaign performance data across all omnichannel touchpoints, giving users a consolidated picture of engagement activity. Dynamic performance monitoring enables instant tracking of key metrics, engagement rates, conversion, and revenue figures.

Netmera's Platform and Industry Footprint

Netmera serves clients across banking & finance, retail & e-commerce, media & entertainment, telecommunications, and travel & hospitality. The platform's AI-driven capabilities support customer data management, automated customer journey orchestration, personalization, A/B testing, tagless data capture, survey and feedback tools, funnel analysis, and site search & browse optimization.

The mobile application extends this capability set into a format suited to the working conditions of marketing professionals who manage high-stakes campaigns across multiple channels simultaneously. For teams, the ability to act on real-time data without being physically present at a workstation reduces response latency at moments when timing directly affects campaign outcomes.

“Marketing teams operate in an environment where timing and responsiveness are critical,” said Ahmet Basaran, CEO & Founder of Netmera. “With the launch of our mobile application, we are extending the Netmera platform beyond the desktop, ensuring that teams can stay connected to their campaigns and customer data in real time. The mobile app is designed to complement our web dashboard, giving users the flexibility to monitor performance and take action instantly, wherever they are.”

The Netmera mobile application is now available for existing users on iOS and Android as part of the platform’s expanding capability set.

About Netmera

Netmera is an AI-powered customer data and engagement platform that enables businesses to create, manage, and optimize personalized campaigns across channels such as mobile push, in-app messaging, pop-ups, email, SMS, and WhatsApp. Trusted by leading enterprises including Turkcell, Starbucks, CNN Turk, beIN Connect, ING Bank, ENBD Denizbank, Edenred and Pepsi, Netmera helps brands increase conversion, retention, and lifetime value through real-time, personalized experiences.

Media Contact
Company Name: Netmera
Contact Person: Mujde Karakaya
Email: Send Email
Country: United Kingdom
Website: https://netmera.com/